BSM / Branch Manager (where ever BSM is not available)
REPORTING INTO
ROLE PURPOSE & OBJECTIVE
This role is responsible for acquiring new current account customers from the open market and cross-selling of products/services as per the profile & need of the customers.
This role drives the current account business for the respective branch and ensure the CA targets for the branch is met.
The incumbent provides service to NTB current account customers.
This role also handles cross selling of QR & POS and is accountable for adherence to compliance and regulatory norms.
SIZE OF THE ROLE
FINANCIAL SIZE
NON-FINANCIAL SIZE
CA Numbers: 5 to 8 Current accounts (based on vintage)
CA Values: 9 lacs to 15 lacs incr. CA value (based on vintage)
TPP Wgt Premium: 0.40 lacs to 0.65 lacs (based on vintage)
Current accounts, Saving Accounts, Term Deposits, Life insurance,
Health/General Insurance, Dmat, Mutual Funds, SIP, ASBA etc
KEY DUTIES & RESPONSIBILITIES OF THE ROLE
Business
Meet the set targets on current account in terms of open market acquisition
Focus on building the current account book for the bank
Understand need and acquire customers who meet the criteria for liability products through either of the below channels:
Leads generated by branch staff and personal leads
Referrals generated from existing customers
Alternate channels
Maintain the database of the prospects, meet select prospects and manage the relationship thereafter
Accompany MSE staffs on the field for actively driving conversion of existing borrowing customers into liabilities customers
Cross sell other products of Ujjivan such as QR, POS & TPP and pass on quality leads to respective MSE loan officers
Share customer insights/product related feedback with the Branch Manager
Customers
Interact with cust
📌 Manager-Current Account (Haridwar)
🏢 Ujjivan Small Finance Bank
📍 Haridwar
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