10 Aug
|
Qrusible Talent Network
|
Jaipur
10 Aug
Qrusible Talent Network
Jaipur
Role Overview
Patrika Digital is looking for a hands-on strategic operator to assume full P&L; ownership of our digital ecosystem. As the Chief Digital Officer, you will lead the digital business as a true peer to print and editorial leadership, setting and defending the annual digital roadmap. This role demands an executive who can navigate a legacy, family-owned governance structure while aggressively modernizing our products, technology, and distribution surfaces.
Key Responsibilities & Core Problems to Solve
Increase Digital Traffic: Develop and execute strategies to sustainably grow Patrika's website and app traffic by improving search visibility, audience acquisition, user engagement, content distribution, and product experience.
Diversify Distribution & Revenue: Build a reliable second leg of distribution and monetization beyond Google organic traffic, which currently commands 35–42% of our footprint, by scaling native apps, premium subscriptions, social media, and owned-audience channels.
Cross-Functional Alignment: Unify SEO, product, app development, revenue,
and editorial functions under a single cohesive product roadmap.
Strategic Governance: Manage regular dashboard audits, tightly run the digital leadership team, and personally steer platform relations (Google, app stores) and critical editorial-digital tradeoffs.
Experience & Scale Requirements
Must have managed a digital P&L; for a property driving 5–20M+ monthly visits or a comparable DAU-scale consumer application.
Experience operating a multi-property digital portfolio (web, app, e-paper, and print-adjacent surfaces) with distinct economics per surface.
Proven track record of navigating major Google algorithm updates (Core updates, Helpful Content updates, or AI Overview shifts) with explicit strategic pivots.
Critical Disqualifiers
No experience with vernacular or regional-language (Hindi/Indic) digital products; a career built exclusively on English-language, metro/urban media will not transfe
📌 Chief Digital Officer (Jaipur)
🏢 Qrusible Talent Network
📍 Jaipur