Overview
This role will be part of an R&D; Technical Market Analysis team out of Hyderabad and be responsible for coordinating and managing scientific and technical desk research activities for new idea feasibility analysis and support the process of claim substantiation. This role will support the overall Technical Market Analysis capability by coordinating with in-market teams as required for the provision of accurate and relevant research outputs.
Responsibilities
Identifies and defines the objective of a research project and determines the best methods to use to meet those objectives.
Perform market analysis, consumer needs identification, and consumer / product / desk research and testing activities in line with global requests and ad hoc inquiries as required
Pharma/Life Science/ Food and Beverage/Health and Nutrition/ CPG/FMCG industry knowledge with systems level thinking and ability to cross reference other industry insights to shape the content that research team puts together.




Ability to understand and develop technical ingredient-claim landscapes in alignment with consumer preferences and industry trends; understand linkages between ingredient composition or dosage with the desirable benefit or claim areas
Correlate ingredient science and functionalities, and associated advantages or mechanism of actions to come up with new human centric ideas for claim development
Summarize and analyze data and makes recommendations related to research findings
Ensure all requests are processed, documented, and delivered within defined SLAs
Reports findings, complete with graphs illustrating data and written text explaining complex findings
Appetite to scan through scientific, technical and product research to draw out trends and technical direction of a functional area
Conduct new idea feasibility analysis to generate insights for the advancement of R&D;
Delivers reports and presentation of findings in a concise, structured and story-telling way to executive leadership
Fos

📌 Manager - R&D Digital Platforms (India)
🏢 PepsiCo
📍 India