Job Requirements
About Godrej Industries Group (GIG)

At the Godrej Industries Group, we are privileged to serve over 1.1 billion consumers globally through our businesses with market leadership positions in the consumer products, real estate, agriculture, financial services and chemicals industries

www.godrejindustries.com

About Godrej Properties Limited (GPL)

Godrej Properties brings the Godrej Group philosophy of innovation, sustainability, and excellence to the real estate industry. Each Godrej Properties development combines the over 125+ year legacy of excellence and trust with a commitment to cutting-edge design, technology, and sustainability.

www.godrejproperties.com

Job Overview:

The Deputy General Manager - Product Innovation will lead product-related activities across projects at various lifecycle stages: pre-launch, launch, and sustenance. This role involves assisting the Product Head and senior management in making strategic product decisions to position as the most customer-centric real estate brand with innovative and differentiated offerings.




The incumbent will define the right product mix for upcoming launches, establish unique selling propositions (USPs), analyze competition, assist the marketing team in campaigns, and train the sales team to ensure project success.

Key Responsibilities:

Product Strategy & Development:

Define and recommend the right product mix for upcoming projects.
Develop USPs for each project by identifying consumer needs and market trends.
Research and recommend creative features addressing customer pain points and aspirations.

Market Research & Benchmarking:

Conduct competition benchmarking and consumer research in collaboration with HO teams.
Provide critical inputs for land acquisition based on desirability, sales velocities, and pricing.

Innovation & Standardization:

Set up and update product innovation processes, templates, and standards.
Monitor and ensure the implementation of standardized processes acro

📌 Deputy General Manager- Product Innovation (Mumbai)
🏢 Godrej Group
📍 Mumbai