Company Description Plotters Ink is an independent, homegrown advertising agency founded in 2014 that partners with over 200 clients to turn brands into meaningful conversations. The agency works across the full spectrum of creative services, including design, ad films, packaging, performance marketing, and social campaigns that extend from digital platforms to on-ground activations.

Plotters

Ink prides itself on doing serious brand-building work while maintaining a playful, curious culture. After a decade of growth and experimentation, the team remains focused on building, disrupting, and delivering ideas that create brands people genuinely care about.

Role Description This is a full-time, on-site Copywriter role based in Mumbai. The Copywriter will craft clear, engaging copy for campaigns across digital, print, outdoor, and film, aligned with client brand guidelines and strategic objectives. Day-to-day responsibilities include developing concepts with the creative team, writing copy for ads, social posts, websites, packaging, and press releases, and collaborating closely with designers, strategists, and account managers.

The role involves refining messaging through edits and proofreading, adapting tone of voice for different audiences and platforms,



and contributing ideas in brainstorming sessions. The Copywriter will also support marketing initiatives by ensuring consistency of brand language across all communications and meeting project timelines.

Qualifications Robust writing skills, including the ability to craft concise, impactful copy for diverse formats and audiences.

Experience creating and editing short and long form content.

Excellent communication skills for collaborating with cross-functional teams and presenting ideas clearly.

Proficiency in marketing-focused writing, with an understanding of brand positioning and campaign objectives.

Attention to detail in proofreading and editing to ensure accuracy, consistency, and brand alignment.

Prior experience in advertising, branding, or digital marketing environments is beneficial.

Familiarity with social media platforms, content trends, and basic performance metrics is an advantage.

Bachelor’s degree in Communications, Advertising, Journalism, Marketing, or a related field, or equivalent practical experience.

Ability to manage multiple projects, work to deadlines, and respond constructively to feedback.

📌 Copywriter (Mumbai)
🏢 Plotters Ink
📍 Mumbai