This role reports into the Marketing / Content Lead.
1. Develop content ideas and write engaging copy for Instagram, LinkedIn, YouTube, blogs, email campaigns,
ads, and website pages.
1. Write high-converting marketing copy for ads, landing pages, brochures, webinars, and promotional
campaigns.
1. Create compelling hooks, captions, headlines, scripts, and storytelling-based content.
2. Research finance, education, career, and industry trends to create relevant content.
3. Convert complex finance concepts into simple, engaging, student-friendly content.
4. Develop persuasive messaging that drives awareness, engagement, and lead generation.
5.
Maintain consistency in Zells tone of voice across all communication channels.
6. Analyse content performance and identify opportunities to improve engagement.
7. Collaborate with designers and video teams to bring content ideas to life.
Who are we looking for?
Candidate’s attributes
1. 3+ years of experience in content writing and copywriting.
2. Solid writing and storytelling skills with excellent command of English.
3. Hands-on experience in SEO content creation and writing blogs/articles that improve search visibility and