Company Description Orchid Natures is a skincare brand built on the belief that beauty begins with nature, offering clean and effective products for everyday use. Founded by a food technologist turned beauty entrepreneur, the company combines scientific knowledge with a passion for natural formulations.

Each product is crafted with the same care and attention that a parent would give their own family, emphasizing safety and quality. The brand focuses on making skincare both accessible and meaningful, appealing to individuals who value transparency and purpose-driven beauty solutions.

Role Description The Content Strategist at Orchid Natures will lead the planning, development, and management of content across digital and offline channels to support brand awareness and customer engagement. In this full-time, in office role based in Tiruppur, the individual will create content calendars, align messaging with marketing and product launches, and maintain a consistent brand voice.

Day-to-day tasks include researching skincare and beauty topics, developing web and social media content, collaborating with design and marketing teams, and analyzing content performance to optimize future initiatives. The role also involves maintaining an organized content repository, ensuring all content aligns with brand guidelines, and contributing ideas to campaigns and storytelling.

Qualifications

You can include these additional responsibilities:





Content Creator – Roles & Responsibilities (Orchid Natures)

- Plan and execute monthly content strategies aligned with business goals.
- Create engaging photo, video, and reel content for all social media platforms.
- Coordinate product, lifestyle, and campaign shoots.
- Edit high-quality videos and images for digital marketing.
- Identify, coordinate, and build relationships with influencers and creators.
- Negotiate commercial terms, deliverables, and timelines with influencers.
- Plan, execute, and monitor influencer marketing campaigns.
- Coordinate influencer shoots and ensure content is delivered on time.
- Work closely with the Social Media team to plan and execute daily content.
- Lead and coordinate the Social Media team to ensure consistent brand communication.
- Develop creative content ideas for product launches and promotional campaigns.
- Ensure all content aligns with Orchid Natures' brand identity and quality standards.
- Stay updated with social media trends and implement relevant content ideas.
- Track content performance and suggest improvements based on analytics.
- Manage and organize creative assets, photos, and videos.
- Coordinate with the marketing, design, and e-commerce teams for campaign execution.
- Ensure timely delivery of all content and maintain a consistent posting schedule.

📌 Content Strategist (Tiruppur)
🏢 ORCHID NATURES
📍 Tiruppur