About What Works

At What Works, our vision is to make businesses remarkable in every way-helping brands stand out and thrive in today's competitive landscape. Our mission is to create meaningful business stories that connect people, driven by authenticity and trust.Why Join Us?

Professional Growth: Dynamic professional development in a rapid-paced environment.

Impactful Work: Make a direct impact on client success and growth.

- Work-Life Balance: A healthy balance to keep you motivated and fulfilled.
- Team Collaboration: Collaborate with creative, driven colleagues.

Competitive Compensation: Attractive salary & benefits.

Position Overview

As a Business Development Executive, you will identify, pursue, and win new business opportunities through direct, on-field client interactions. Your role involves active prospecting, face-to-face meetings, and building long-term, trust-based relationships with clients to drive revenue growth.Key Responsibilities

Actively prospect for new business, including field visits to client locations and direct outreach.

Conduct cold calls and in-person meetings to develop a strong pipeline of business opportunities.

Research and build relationships with potential clients through market visits, events, and follow-ups.

Set up and participate in meetings between client decision-makers and company leadership.

Plan and deliver pitches tailored to client needs, collaborating with internal teams to craft compelling proposals.

Participate in solution/service pricing and proposal development.

Handle objections,



negotiate and close deals, using effective persuasion and negotiation skills.

Ensure a seamless handover to account management/project teams after sales closure.

Skills and Qualifications

Bachelor's degree (any field)

- fresher & 1years of on-field sales or business development experience (B2B experience preferred)

Proven sales track record: Experience achieving sales targets via direct, in-person approaches Excellent communication, persuasion, and negotiation skills

Strong relationship-building capabilities and the ability to quickly earn client trust

Results-driven and self-motivated to achieve targets with minimal supervision

Proficiency in MS Office

Ability to work both independently and collaboratively

Standard Operating Procedures (SOPs)

Follow company SOPs for lead generation, field meetings, and sales presentations

- Maintain accurate and real-time records of sales activities, pipeline, and interactions in the CRM

Adhere to established SOPs for proposal development and aligning solutions to client needs Ensure smooth post-sale handovers to project/ account teams per SOP
- Utilize SOPs for regular reporting on KPIs and pipeline status to management

Measurable Objectives (MOs) and Key Performance Indicators (KPIs)

Achieve or exceed monthly/quarterly sales targets and revenue goals

Maintain a robust pipeline of qualified field leads and opportunities

Increase client acquisition and retention rates

Meet or surpass KPls related to field calls, meetings, and proposals submitted

📌 Business Development Associate (Hyderabad)
🏢 What Works
📍 Hyderabad