Job Title: B2B Marketing Manager (Salesforce Marketing Cloud)

Location: Pune (2 Days Work from Office)

Shift: 12:00 PM to 9:00 PM

Experience: 10+ Years

Key Responsibilities:

- Lead solution discovery, requirements gathering, and implementation of scalable MarTech solutions.
- Manage and optimize Salesforce Marketing Cloud (SFMC) and Sales Cloud capabilities.
- Design customer journeys, lead scoring, segmentation, nurture programs, and campaign automation.
- Drive CRM integrations, lead lifecycle management, and marketing automation governance.
- Collaborate with IT, Sales, Privacy, Legal, and business teams to improve lead quality and conversions.
- Lead platform enhancements, user onboarding, training, and change management initiatives.

Required Skills:

- 10+ years of experience in Marketing Technology, Marketing Operations, CRM, or Marketing Automation.




- Strong expertise in Salesforce Marketing Cloud (Journey Builder, Email Studio, Automation Studio, Content Builder, Audience Builder).
- Working knowledge of Salesforce Sales Cloud.
- Experience with marketing automation, customer journeys, lead management, and platform integrations.
- Robust understanding of APIs, solution architecture, data flows, and MarTech ecosystems.
- Knowledge of SQL and AMPscript is preferred.
- Excellent stakeholder management, communication, and project management skills.
- SFMC Certification preferred.

Education:

- Bachelor's Degree in Technology, Information Systems, Computer Science, or related field.
- MBA/Master's Degree preferred.

📌 B Marketing Manager (Pune)
🏢 PRI India IT Services
📍 Pune