Job Type: Full time

Senior Marketing Generalist:Full Time - Contractor,Remote Rate- Based on experience and location Are you a talentedmarketer who can manage multiple funnels, from top of the funnelpaid ads and ad creation, all the way through full funneloptimization of landing pages, CRM/Email/SMS/Notificationmarketing, leading to post sale tracking? Do you have a talent forcreating powerful video and text ads that convert? Are you datadriven in your decision making and understand that your intuitiononly goes so far, with the rest carried by testing? Are you a“chronic” A/B tester, who always tests everything, and neversettles because “perfection does not exist and marketing can alwaysbe improved”? Are you well versed in the challengers VS championstyle of marketing? Can you manage up to 10 individual funnels ofsimilar offers at once, optimizing all of them for improvement? Canyou speak and write excellent English? If you're skilled atgeneralist marketing, data driven decision making, unit economics,and have expert level understanding of full funnel marketing, wewant to hear from you. About the Role: You will play a crucial roleexpanding the offers of the current business from a handful, to 100by the end of 2026. You will be responsible for managing andoptimizing the funnel for up to 30 offers during the expansionphase, and between 10-20 during the contraction, and optimizationphase. Your goal will be to ensure maximum profitability for theoffers you are responsible for. Responsibilities: Paid Ads: Be atrue expert on how paid ads work, what works, and how it works. Bean expert in iterating, testing, cutting bad ads, scaling winners,and repeating, across multiple offers, all at once. Landing Pages:Continually optimize landing pages, using challenger stylemarketing, to continue shrinking leaks, and increasing conversionrates. Analytics: Know the numbers to an expert level. UnderstandCAC, LTV, ROAS,



and how they relate to a business model that maynot break even and become profitable for 60+ days, due to the salescycle of the business. Funnels: Create from scratch, manage,maintain, and continually improve conversion rates from yourrespective funnels. Creative: Be a master in creative. Both pictureand video creatives, as well as ad copy. Know what works, but moreimportantly, learn what works from constant A/B testing AIleverage: Expert level understanding on how to use AI to leverageyour time, your tasks, and your duties. We value the use of AIhighly as long as it is used properly, to increase productivity andprofitability. Qualifications: Proven Experience: 3+ yearsexperience directly managing real ad spend spend with a provenportfolio or results that you can point to. Strong CommunicationSkills: Excellent verbal and written communication skills toeffectively interact with leadership and teams. Strategic Thinking:Ability to develop and implement effective marketing, looking pasttomorrow, or next week, and understanding what marketing changeswill actually contribute massively, long term. Ability tocollaborate with an international team, across different timezones,especially when deadlines count. Attention to Detail: High level ofattention to detail and ability to spot small differences in ads,copy, landing pages, or campaigns so that you can link thosedifferences back to differences in results, and optimize in thenext round of testing. Technical Proficiency: Familiarity withsheets, Google ads, Meta Ads, TikTok Ads, Snapchat Ads, Bing Ads,and others. Strong Google Workspace skills. High level proficiencywith Excel/Google sheets. High level ability to learn custom builtsoftwares like an internal, custom built CRM and Admin Panel.Adaptability: Ability to effectively work remotely, changedirection quickly, cut losers even quicker, and shift budget andattention to scale winners, when winning offers and losing offersstart to form in the expansion phase. Interested? Apply now to joinour marketing team of talented, mission driven operators in a brandnew growth phase of an already high 7 figurebusiness.

📌 Marketing Generalist (New Delhi)
🏢 Together Light
📍 New Delhi