10 Aug
|
Mango Tree World
|
Pune
10 Aug
Mango Tree World
Pune
Key Responsibilities:
- Manage social media platforms including Instagram, Facebook and other relevant channels.
- Plan and maintain a monthly content calendar.
- Coordinate with the design and content team for posts, reels, stories and promotional creatives.
- Create engaging content for coaching programs, sports bookings, events, tournaments, birthday parties and other activities.
- Schedule and publish social media posts regularly.
- Monitor social media engagement, reach, views and other performance metrics.
- Support paid digital marketing campaigns and lead-generation activities.
- Research current social media trends and identify opportunities for creative content.
- Manage and respond to social media enquiries when required.
- Coordinate with the operations and coaching teams to collect information, photos and videos for marketing.
- Promote offers, campaigns, events and seasonal activities.
- Maintain a database/report of leads generated through digital platforms.
- Track campaign performance and suggest improvements based on results.
- Assist in Google Business Profile and other online listings when required.
Skills & Qualifications:
- Bachelor's degree/diploma in Digital Marketing, Marketing, Communications or a related field.
- 1–3 years of experience in digital marketing or social media management.
- Good understanding of Instagram, Facebook, Meta Business Suite and basic digital marketing tools.
- Strong communication and copywriting skills.
- Good knowledge of Canva and basic video/reel editing will be an advantage.
- Creative mindset with an understanding of current social media trends.
- Ability to manage multiple campaigns and deadlines.
- Basic understanding of Meta Ads and performance marketing.
- Good analytical skills to track and understand campaign performance.
Preferred Candidate:
We are looking for someone who is:
- Creative and proactive
- Comfortable working in a fast-paced environment
- Interested in sports, events, fitness and lifestyle marketing
- Good at taking initiative and bringing current content ideas
- Comfortable coordinating with different teams
- Willing to occasionally visit the venue for content creation
Key Performance Areas:
- Consistent social media posting
- Growth in reach and engagement
- Lead generation through digital platforms
- Enquiry-to-booking/admission conversion
- Quality and consistency of content
- Successful promotion of events, coaching programs and venue bookings
What We Offer:
- Opportunity to work across sports, fitness, events and hospitality
- Hands-on experience in digital marketing and content creation
- Opportunity to work on campaigns, events and brand-building activities
- Growth opportunities within the organization
📌 Digital Marketing Manager (Pune)
🏢 Mango Tree World
📍 Pune