Job Overview We are seeking a detail-oriented and data-driven Digital Marketing Analyst to join our team The ideal candidate will be responsible for analyzing digital marketing campaigns monitoring performance metrics and providing insights to optimize ROI across various channels This role requires strong analytical skills knowledge of digital platforms and the ability to transform data into actionable strategies Key Responsibilities Track analyze and report performance of digital marketing campaigns across SEO SEM social media email display and affiliate channels Develop dashboards and reports to monitor KPIs such as CTR conversion rates CPC ROAS and customer acquisition cost Conduct competitor and market analysis to identify trends and opportunities Collaborate with marketing sales and product teams to optimize campaigns and improve targeting Provide actionable insights for audience segmentation funnel optimization and personalization strategies Utilize tools like Google Analytics Google Ads Meta Ads Manager and other marketing platforms for campaign measurement Conduct A B testing and support experimentation frameworks to improve campaign effectiveness Ensure tracking accuracy with tag management tools e g GTM and troubleshoot data discrepancies Stay updated with industry trends tools and best practices in digital analytics and performance marketing Required Qualifications Bachelor s degree in Marketing Business Statistics or related field Proven experience 2-4 years in digital marketing analytics or performance marketing Solid knowledge of Google Analytics GA4 Google Tag Manager and digital ad platforms Google Ads Meta LinkedIn etc Proficiency in data analysis and visualization tools Excel Tableau Power BI or similar Solid understanding of SEO SEM and web traffic metrics Strong analytical problem-solving and communication skills Job Types Full-time Permanent Pay From 20 000 00 per month Benefits Food provided Health insurance Work Location In person

📌 Digital Marketing Specialist (Karnataka)
🏢 Durga bearings
📍 Karnataka