About Bioleather Bioleather is an award-winning plant-based leather alternative made from upcycled tomato waste Plastic-free biodegradable and proudly made in India we supply to sustainable fashion and lifestyle brands across the globe Role Overview We re seeking a performance-driven marketer to help scale our ads and conversion campaigns across Meta Google and LinkedIn This role is ideal for someone who loves testing creatives optimizing campaigns and growing ROAS for an impact-driven product Responsibilities Plan launch and optimize paid campaigns Meta Google LinkedIn Track KPIs ROAS CPA CTR CPC CPL A B test ad creatives and landing pages Research and target new B2B and D2C segments Monitor and report weekly campaign performance Coordinate with creative and content teams for ad assets Recommend budget reallocations based on results Requirements 1 years experience in performance digital marketing Meta Google Ads mandatory Familiarity with analytics tools Meta Ads Manager GA4 Google Tag Manager Understanding of sustainable B2B brands is a plus Ability to work independently and deliver insights Strong communication and reporting skills Bonus Skills Experience with Brevo Make com or email automation Landing page optimization and CRO know-how Creative copywriting for ads Why Join Us Flexible hours High-impact role in a fast-growing sustainable startup Creative freedom performance-based growth opportunities Work directly with the founder and cross-functional teams Job Types Part time Internship Contract length 6 months Pay 4 000 00 - 8 000 00 per month Benefits Flexible schedule Application Question s What s the highest monthly ad spend you ve personally managed on Meta platforms Describe the project and results Share an example of your most successful Meta ad campaign What was the ROAS what kind of product was it for and what strategy made it work Have you worked with sustainable or ethical fashion brands before If not how would you approach a niche like that What is your process for launching a new Meta ads campaign from scratch for a D2C product How do you test ad creatives Please describe your method for testing different hooks formats and offers Who typically handles your ad creatives Do you create them yourself or work with designers editors Give an example of a time when creative performance dropped What steps did you take to fix it How do you scale a winning ad What indicators do you look for before increasing budget or duplicating campaigns Describe how you structure a full-funnel Meta ads setup Include audience types and retargeting strategies What types of lookalike audiences have you created and what were the source audiences What worked best in your experience Have you worked with Conversion API CAPI If yes describe how you implemented or used it for optimization How often do you check and optimize ad campaigns What does your daily weekly routine look like What tools outside Meta Ads Manager do you regularly use for reporting analytics or creative production How do you report performance to your clients Share a sample report format or explain what s included Imagine you re given 5 00 000 to promote a sustainable material brand like Bioleather How would you allocate that budget across campaign types funnel stages and creatives over 30 days Please be as detailed as possible Work Location Remote

📌 Performance Marketing (part-time) (India)
🏢 The Bio
📍 India