Job Purpose We are looking for an experienced Assistant Marketing Manager to support our digital marketing lead management and CRM operations This role is suited for someone with strong performance marketing skills and hands-on experience managing B2B marketing funnels automation tools and paid campaigns The ideal candidate will ensure high-quality lead flow clean data practices and seamless collaboration with the sales team Job Duties and Responsibilities Performance Paid Marketing Manage Google Ads Search Display Video and paid social campaigns on LinkedIn and Meta Execute A B testing optimize campaigns and ensure ROI-focused performance Lead Management Database Operations Oversee lead capture qualification routing and database hygiene Maintain segmented clean marketing lists and support nurture email flows Sales Team Collaboration Align MQL SQL definitions and support smooth lead handoff processes Provide campaign insights and lead context to support sales follow-up HubSpot CRM Marketing Automation Manage HubSpot workflows scoring forms landing pages and email campaigns Ensure CRM data integrity and generate funnel and performance reports Automation Systems Integrations Build automation workflows using Airtable Zapier or similar tools Support integrations between ads forms CRM platforms and operational tools Website Creative Support Nice to Have Experience with WordPress Webflow or Unbounce for landing pages and forms Ability to create basic visuals using Canva for campaigns added advantage Required Qualifications Education Bachelor s in Marketing Business Management or IT required MBA is a plus Experience Minimum 5 years of experience in marketing with focus on performance CRM or demand generation Mandatory experience in B2B marketing Background in Tech SaaS or Product Marketing is an added advantage Knowledge Skills and Abilities Hands-on experience with Google Ads LinkedIn Ads and paid performance channels Strong working knowledge of HubSpot marketing automation CRM Experience using automation tools like Airtable Zapier Make com or similar Robust analytical skills with ability to interpret funnel and campaign insights Excellent communication documentation and cross-functional collaboration skills Why Join Us Opportunity to work closely with Marketing and Sales leadership Exposure to high-performing B2B funnels automation systems and global campaigns Collaborative culture focused on continuous improvement and innovation Working Conditions Work Arrangement Remote hybrid based in India Reporting Structure Reports to the Senior Marketing Manager Work Hours Must have a 2-3 hour overlap with Pacific Standard Time PST to facilitate collaboration with North American teams and leadership Collaboration Regular interaction with cross-functional teams across Canada and India

📌 Assistant Marketing Manager – Performance, Automation & Crm Operations (Kerala)
🏢 AOT Technologies
📍 Kerala