Requirements

Responsibilities:

- Develop and implement comprehensive marketing strategies for GMH India's hotel properties within the DACH region, aligning with global brand guidelines.
- Analyze market trends, competitor activities, and customer insights to identify new business opportunities and optimize existing campaigns.
- Manage and maintain relationships with key distribution partners, travel agencies, and corporate clients in Germany, Austria, and Switzerland.
- Oversee the localization of marketing content, including website copy, promotional materials, and social media campaigns, for the DACH audience.
- Monitor and report on the performance of marketing initiatives, providing actionable insights and recommendations for improvement.
- Collaborate with hotel general managers and sales teams to ensure consistent brand messaging and effective sales support.
- Represent GMH India at industry events, trade shows, and networking functions within the DACH region.
- Manage the marketing budget allocated for the DACH market, ensuring effective resource allocation and ROI.

Requirements

- Bachelor's degree in Marketing, Business Administration, Hospitality Management, or a related field.
- Minimum of 3 years of experience in marketing within the hotel or hospitality industry, specifically targeting the DACH market.
- Demonstrated understanding of the DACH travel and tourism landscape, including distribution channels and consumer behavior.
- Fluency in German and English (both written and spoken) is essential.
- Proven track record of developing and executing successful marketing campaigns that drive bookings and revenue. • Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication, negotiation, and interpersonal skills.



• Act as the main marketing contact for hotel General Managers and on-property teams for day-to-day marketing needs.
- Gather hotel updates, seasonal offers, F&B; changes, spa packages, events, local news and content requirements.
- Support photoshoots and video production remotely by coordinating hotel logistics, props, room access, timings and alignment with the marketing storyboard.
- Work with hotel teams and photographers to ensure content requirements are clearly understood before shoots take place.
- Identify and build local partnership opportunities with tourism boards, attractions, restaurants, cultural institutions and event organisers.
- Support the development of local experience packages by gathering ideas, partner information and hotel input. • Build collaborative partnership campaigns to support the team in driving revenue growth and increase reach.
- Create and support German-language content review and quality checks where required.
- Help ensure hotel information is accurate and up to date across websites and other guest-facing touchpoints. • Support the website rebuild programme.
- Coordinate print materials, on-property collateral and local marketing materials where required.
- Help maintain a clear flow of information between hotels, central marketing, agencies and suppliers. Nice to have:
- Master's degree in a relevant field.
- Experience with hotel revenue management systems and online travel agencies (OTAs).
- Proficiency in additional European languages.
- Familiarity with digital marketing tools and platforms specific to the hospitality industry.

Description

GMH India is seeking a dynamic Market Manager DACH to drive market share and brand presence within the German, Austrian, and Swiss regions. This role is crucial for expanding our hotel portfolio's reach and optimizing revenue generation in these key markets. You will be instrumental in developing and executing strategic marketing initiatives tailored to the DACH hospitality landscape.

📌 Market Manager DACH-German (Gurugram)
🏢 Grand Metropolitan Hotels
📍 Gurugram