Role Overview:

- The Media Planning Associate will be responsible for independently managing media planning and execution support for assigned clients.
- The role requires a strong balance of analytical thinking, client communication, and cross-team coordination to deliver effective and insight-led media solutions.

Key Responsibilities

- 1. Understand client business objectives and translate them into structured media recommendations
- 2. Create and manage media plans using internal tools, Excel, and presentations
- 3. Analyze data related to audiences, performance, pricing, and trends to support planning decisions
- 4. Handle client communication, queries, feedback, and revisions in a clear and skilled manner
- 5. Collaborate with sales, operations,



and execution teams to ensure seamless campaign delivery
- 6. Conduct market, category, and competitor research to identify opportunities and insights
- 7. Participate in client meetings and contribute to discussions with well-reasoned recommendations
- 8. Support post-campaign analysis and learning documentation.

Day-to-Day Work:

- 1. Media plan creation and updates
- 2. Data analysis and insight generation
- 3. Client coordination and presentations
- 4. Internal stakeholder alignment
- 5. Managing timelines, accuracy, and quality of outputs

📌 Media Planning Associate (Bengaluru)
🏢 The Media Ant
📍 Bengaluru