11 Aug
|
Bizedge
|
Ernakulam
Job Description Job Summary
n The Marketing Manager will be responsible for planning, executing, and overseeing marketing campaigns across multiple channels. This role requires a combination of strategic thinking, team management, client servicing, and digital marketing expertise to drive successful marketing initiatives for both the company and its clients.
n Key Responsibilities
n n Develop and implement marketing strategies that align with business objectives and client goals.
n Plan, manage, and optimize digital marketing campaigns across social media, search engines, email marketing, and other digital platforms.
n Oversee content creation, ensuring consistency in brand messaging and quality across all marketing materials.
n Manage and mentor the marketing team, including designers, content creators, and digital marketing specialists.
n Coordinate with internal teams to ensure timely delivery of marketing campaigns and projects.
n Monitor campaign performance, analyze key metrics, and provide actionable insights to improve results.
n Conduct market research, competitor analysis, and industry trend monitoring.
n Manage client relationships and participate in strategy discussions, presentations, and campaign reviews.
n Oversee social media strategy, content calendars, and community engagement activities.
n Collaborate with the sales and business development teams to support lead generation initiatives.
n Manage marketing budgets and ensure efficient allocation of resources.
n Ensure all marketing activities are aligned with brand guidelines and industry best practices.
n n Requirements
n n Bachelor's Degree in Marketing, Business Administration, Communications, or a related field.
n Minimum 4–6 years of experience in marketing, with at least 2 years in a managerial or leadership role.
n Strong understanding of digital marketing, social media marketing, content marketing, SEO, and paid advertising.
n Experience managing multiple projects and campaigns simultaneously.
n Excellent communication, presentation, and interpersonal skills.
n Solid analytical and problem-solving abilities.
n Experience with marketing tools such as Google Analytics, Meta Business Suite, Google Ads, LinkedIn Campaign Manager, and CRM platforms.
n Ability to lead teams, manage deadlines, and work in a fast-paced workplace.
n n Preferred Qualifications
n n Previous experience working in a marketing, advertising, or creative agency.
n Experience handling international clients and multi-market campaigns.
n Knowledge of performance marketing and lead generation strategies.
n Experience managing creative and digital teams.
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📌 Marketing Manager - Agency Operations (Ernakulam)
🏢 Bizedge
📍 Ernakulam