Job Description Who are you?
n n You're a confident writer who understands how brand voice, platform behaviour, and cultural context influence content. While you continue to write regularly, your role goes beyond execution — you bring stronger judgment to ideas, improve narrative clarity, and help sharpen the quality of work across the team.
n You're comfortable interpreting briefs independently, structuring ideas through stronger writing, and ensuring that content feels native to the platforms it appears on.
n You also play an significant role within the cluster by supporting junior writers, sharing references, and helping elevate the overall standard of content output.
n This role suits someone who enjoys both crafting strong copy and contributing to the thinking behind it.
n n What will you do?
n n Write high-quality, platform-appropriate content across BAU and campaign deliverables.




n Ensure brand voice and tone are applied consistently across content formats.
n Interpret briefs independently and structure ideas into clear, compelling narratives.
n Bring relevant references, cultural insights, and benchmarks to strengthen ideas.
n Stay updated with cultural trends, creator behaviour, and platform formats.
n Support campaign work through strong writing, hooks, scripts, and narrative clarity.
n Review and guide junior writers where needed to improve quality and structure.
n Collaborate closely with Strategy, Design, Video, and Brand Experience teams.
n Ensure content remains aligned with brand intent, audience behaviour, and campaign objectives
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📌 Copywriter (Raigarh)
🏢 SoCheers
📍 Raigarh