About the Company- Markenzo Worldwide is a dynamic 360 digital marketing and creative agency offering end-to-end solutions in branding social media content creation design and performance marketing With a collaborative quality-driven approach we partner closely with clients to build powerful digital identities and deliver results-focused creative campaigns Our team combines strategic thinking with fresh modern creativity to help brands grow engage and stand out in a competitive market We at Markenzo Worldwide are looking for a highly creative and strategic Senior Copywriter who can craft impactful brand narratives and lead content development across digital social and integrated marketing campaigns The ideal candidate is a robust storyteller who understands modern consumer behavior digital platforms and can collaborate seamlessly with cross-functional teams Key Responsibilities Lead Creative Development Interpret creative briefs to develop strong concepts and brand stories that cut through the noise across digital and traditional channels Audience-Centric Research Conduct thorough research to understand client objectives audience insights and industry landscapes leveraging data to strengthen messaging Multi-Platform Copywriting Write and edit high-quality content for websites social media ad campaigns emailers videos scripts long-form content and brand collaterals Social-First Thinking Create platform-specific high-engagement content tailored for Instagram LinkedIn Facebook YouTube and emerging platforms Brand Identity Creation Maintenance Develop strengthen and maintain brand voice tone and messaging guidelines to ensure consistency across all communication touchpoints Creative Innovation Raise the creative bar with fresh ideas that drive brand engagement conversions and measurable results Tone Voice Adaptability Adapt writing style to suit diverse industries audiences and brand personalities Campaign Ideation Work closely with marketing design strategy and client-servicing teams to build integrated campaign ideas and communication strategies Strategic Copy Execution Translate data insights creative direction and brand guidelines into persuasive impactful copy Trend Tech Awareness Stay updated with content trends digital best practices AI tools and competitor strategies to enhance output Team Leadership Mentor junior writers review their work and provide structured feedback to support growth and maintain quality standards Collaboration Participate in brainstorming client meetings and presentations to bring ideas to life with clarity and confidence Preferred Skills Experience 4-8 years of professional writing experience in advertising digital marketing media or a creative agency Proven experience in creating performance-driven digital content and integrated campaigns Strong understanding of content marketing social media strategy and audience behavior Expertise in proofreading editing and familiarity with style guides Ability to work with AI-assisted writing and research tools a plus but not mandatory Excellent communication storytelling and presentation skills Company website https markenzoworldwide com You can send your resumes and portfolios on hr markenzoworldwide com Job Types Full-time Permanent Pay 600 000 00 - 840 000 00 per year Ability to commute relocate Goregaon Mumbai Maharashtra Reliably commute or planning to relocate before starting work Preferred Education Bachelor s Required Experience Copywriting 4 years Required Language English Preferred Location Goregaon Mumbai Maharashtra Preferred Work Location In person