Field Sales Executive - Ajmera Motors Authorised Ashok Leyland LCV Dealership 1 Position Details Job Title Field Sales Executive Department Sales - Light Commercial Vehicles LCV Company Ajmera Motors Location Mumbai Thane Navi Mumbai Raigad Palghar Reporting To Sales Manager Director - Ajmera Motors Role Type Full-Time Field-Based Work Mode In-Person Field Office Coordination 2 Role Purpose The Field Sales Executive is responsible for generating retail sales of Ashok Leyland Light Commercial Vehicles within the assigned territories The role requires daily field activities identifying business prospects managing the complete sales cycle coordinating with internal departments and ensuring customer satisfaction The executive represents Ajmera Motors in the market and acts as a key contributor to the dealership s growth and brand image 3 Key Responsibilities SOP Format A Lead Generation Market Coverage Objective To continuously source potential buyers and expand business reach in the designated market Standard Procedures 1 Conduct daily field visits to Industrial estates Warehouses Transport hubs Construction sites Business clusters 2 Minimum 25-30 customer interactions per day in-person telephonic 3 Generate a minimum of 10 new leads per day 4 Capture complete customer details in Lead Tracker CRM Company name Contact details Requirement Budget Follow-up schedule Lead status 5 Submit daily lead report to the Sales Manager before EOD 6 Maintain strong presence in local transport and fleet communities to increase brand visibility B Product Presentation Demonstration Objective To educate customers about Ashok Leyland LCVs and build trust Standard Procedures 1 Study all model specifications payload capacities mileage body options EMI schemes and market advantages 2 Present product features clearly with comparison against competition 3 Conduct on-site demos or arrange demos at Ajmera Motors 4 Ensure safe and professional handling during test drives 5 Submit customer feedback weekly to Sales Manager C Sales Cycle Management Objective To execute the sales process systematically and ensure smooth customer onboarding Standard Procedures 1 Prospecting Identify requirement intended use and budget 2 Quotation Issue quotations in Ajmera Motors approved template Ensure accuracy in price schemes and discounts 3 Finance Support Collect complete KYC income documents and profile Coordinate with finance team NBFCs for loan login and approval 4 Booking Fill booking form completely Collect booking amount Confirm vehicle allocation through Sales Manager 5 Pre-Delivery Coordination Liaise with Accounts for payments Coordinate with Delivery Team for vehicle readiness Assist customer with registration insurance and DO 6 Delivery Process Ensure proper delivery ceremony Provide vehicle operating guidance 7 Post-Delivery Conduct mandatory follow-ups 3 days 7 days 30 days Ensure customer is connected with Service department for first free service D Customer Relationship Management CRM Objective To ensure long-term repeat business and build loyalty Standard Procedures 1 Maintain regular follow-ups with all leads hot warm cold 2 Build relations with Fleet owners Transport associations Industrial buyers Market committees 3 Provide support in queries related to service AMC insurance renewal 4 Escalate unresolved issues to Sales Manager immediately 5 Maintain a Customer Contact Book for long-term retention E Documentation Reporting Objective To ensure transparent and accurate record keeping Standard Procedures 1 Submit Daily Activity Report DAR by 7 30 PM containing Field visits Leads generated Follow-ups Hot cases 2 Maintain weekly sales pipeline covering Expected closures Follow-up status Documentation pending 3 Update CRM daily without fail 4 Keep all documents organized Quotations Booking forms KYC papers Finance login documents Delivery checklist 5 Protect confidentiality of customer and dealership data F Market Intelligence Objective To maintain awareness of competitor strategies and market movements Standard Procedures 1 Collect competitor information weekly such as New model launches Temporary schemes or exchange offers Price updates 2 Visit competitor dealerships where necessary 3 Share monthly competitor report with the Sales Manager 4 Maintain Market Intelligence Register 4 Required Skills Qualifications Minimum HSC Graduate preferred Experience 1-5 years in Automobile LCV Sales Freshers may also apply Good communication in Hindi Marathi Ability to work in field-based target-driven environments Robust local area knowledge of Mumbai Thane Navi Mumbai routes Basic computer proficiency Excel Email WhatsApp Two-wheeler with valid licence preferred Professional behaviour discipline and commitment 5 Compensation Advantages Monthly CTC 20 000 - 35 000 Monthly payout 10 266 - 31 950 approx depending on structure Performance-based incentives bookings deliveries Fuel reimbursement Mobile reimbursement Health insurance Career growth opportunities Sales Executive Sr Executive Team Leader Fleet Sales Sales Manager 6 Work Timings Discipline Working Days Monday - Saturday Timings 10 00 AM - 7 00 PM Versatile field schedule depending on customer appointments Mandatory morning reporting office or video call Proper grooming and conduct Attendance through official system 7 Key Performance Indicators KPIs 1 Monthly Booking Count 2 Monthly Delivery Count 3 Lead Generation Per Day 4 Test Drives Conducted 5 Conversion Rate Lead Booking 6 Follow-Up Discipline 7 Documentation Quality 8 Customer Satisfaction Score 9 Territory Coverage 10 Competitor Intelligence Reports 8 Code of Conduct Ajmera Motors Standards Be honest respectful and professional in all interactions No false commitments or misrepresentation of offers Follow Ajmera Motors pricing and discount policies strictly Maintain clean records and transparency in documentation Follow safety protocols during test drives Avoid conflicts of interest and maintain integrity No misuse of customer data or dealership resources Job Type Full-time Pay 15 000 00 - 31 964 02 per month Benefits Commuter assistance Provident Fund Work Location In person
📌 Field Sales Executive (Maharashtra)
🏢 Ajmera Motors
📍 Maharashtra
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