Skill required Marketing Operations - Social Media Sales Marketing Designation Campaign Management Sr Analyst Qualifications BBA Any Graduation Years of Experience 5 to 8 years About Accenture Accenture is a global professional services company with leading capabilities in digital cloud and security Combining unmatched experience and specialized skills across more than 40 industries we offer Strategy and Consulting Technology and Operations services and Accenture Song all powered by the world s largest network of Advanced Technology and Intelligent Operations centers Our 699 000 people deliver on the promise of technology and human ingenuity every day serving clients in more than 120 countries We embrace the power of change to create value and shared success for our clients people shareholders partners and communities Visit us at www accenture com What would you do What are the key objectives and expectations from this role The Global Social Media Manager is the central strategic liaison with social media operations responsible for driving unified social media execution across all global markets This role ensures the centralized social media operations for account management and publishing are optimized leveraging their understanding of platforms algorithms and consumer behavior to measure and optimize social performance The focus is on executing global strategy into efficient high-quality execution managing agency relationships and ensuring all social operations meets strict internal and regulatory standards What is the direct impact of this role on the team or organization By managing the social media governance and strategy deployment related to social operations and execution pipeline this role directly ensures brand consistency compliance and operational efficiency across all CLIENT markets The role directly impacts the seamless delivery of social operations and enhancing overall digital performance and protecting brand reputation globally Social Media Sales Marketing enablement performance and insight optimization Such as marketing strategy marketing customer analytics customer experience management and interaction marketing operations platforms and innovation What are we looking for oSocial Media CRM oSalesforce Marketing Cloud oMarketing Operations oMicrosoft Excel oAdaptable and flexible oAbility to perform under pressure oProblem-solving skills oDetail orientation oAbility to establish strong client relationship Experience Required o Proven experience in social media management digital marketing and social content management o Demonstrated working experience in social media strategy content calendar development and campaign execution o Past experiences from FMCG and e-commerce industries as well as restricted industries are preferred o Solid understanding of how social media platforms algorithms and trends impact consumer behaviour and brand performance o Demonstrated experience in troubleshooting and optimising social account set up in line with platform policies o Experience in managing international social media teams and building relationships with internal and external stakeholders o Hands-on experience working in cross-functional and multi-disciplinary team setups o Experience managing approval coordination across teams o Experience in social media management Technical Functional Leadership Skills Required o Good analytical skills to translate social media data and insights into actionable strategies o Excellent communicator in English both verbal and written Is well-versed with social media and performance storytelling o Savvy presentation skills o Strong project management and organization skills Comfortable with planning prioritizing executing and optimizing Single contributor role o High proficiency in Microsoft PowerPoint Excel and Word o Proficient and have hands-on experience with social media management tools such as Sprout Social Hootsuite and Brandwatch Talkwalker as well as native platform analytics o Stakeholder Influence Collaboration o Change Leadership Agility o Performance Management Accountability o Communication Storytelling o Innovation Growth Mindset Education Qualifications Certifications Required o University degree Preferably major in Digital Marketing and Marketing Roles and Responsibilities oGlobal Social Governance Execution o Lead the translation of global social media strategy into content calendars and campaign execution plans for all scope markets o Work closely with the team handling day-to-day social content management and publishing process ensuring timely and accurate delivery across all platforms o Orchestrate the global cascade of Global Social Media strategy frameworks and toolkits ensuring clarity and consistent adoption across markets o Ensure all content and publishing practices strictly adhere to platform policies brand guidelines and regulatory requirements o Leverage and synthesize performance data and social listening to generate actionable insights in terms of social account and content performance o Coordinate with the IT department or specialized 3rd parties to ensure account accessibility and user onboarding offboarding for new GBS team members and local agency partners Stakeholder Agency Management o Act as the primary Social Media capability point of contact between the area social media team and Global strategy team o Build strong working relationships with internal and external stakeholders and fostering collaboration across cross-functional teams o Represent the GBS Social Media Ops Hub in global meetings providing updates on service standardization exceptions and ensuring alignment with wider global initiatives that can then be cascaded to the social media ops hub Innovation o Identify opportunities to simplify standardize and scale social media practices globally o Lead exploration of new social platforms in line with CLIENT compliance principles o Lead exploration of new tools technologies and data capabilities to enhance social media and analytics sophistication ensure the organization stays ahead of social trends o Champion data-driven decision-making through integrated analytics and social media intelligence o Promote best-practice exchange driving convergence and synergy across DRBUs to reduce duplication and accelerate learning o Identify synergy opportunities between organic content and paid or earned media boosting efforts BBA Any Graduation

📌 Campaign Management Sr Analyst (Maharashtra)
🏢 Accenture
📍 Maharashtra