Role Overview

The Product Manager will be responsible for driving brand performance through strategic product planning, lifecycle management, and cross-functional collaboration. The role requires robust analytical capability, structured thinking, and the ability to translate scientific data into effective commercial strategies.

Key Responsibilities

- Develop and implement end-to-end product lifecycle strategies, including pipeline planning, pre-launch, launch, and post-launch activities.
- Formulate and execute product growth initiatives in alignment with organizational objectives.
- Design and deliver structured product and scientific training programs to enhance field force effectiveness.
- Collaborate with Medical Affairs, R&D;, and Learning & Development teams to ensure scientific accuracy and strategic alignment.
- Develop annual brand plans, detailing positioning, communication strategy, and market penetration initiatives.




- Conduct market research, customer insights analysis, and competitor intelligence to guide informed decision-making.
- Perform SWOT analysis and translate insights into actionable sales and marketing strategies.
- Create and review promotional inputs and support the organization of CMEs and scientific forums.
- Ensure consistent brand visibility and compliance-aligned promotion among healthcare professionals and hospitals.
- Support sales force motivation through training interventions, performance recognition programs, and engagement initiatives.
- Conduct field visits to assess execution quality and collect market feedback (travel up to 30%).
- Segment :- Cardiovascular , CNS, Generic , Pain Management

📌 Product Manager (Ahmedabad)
🏢 Intas
📍 Ahmedabad