Job Description – Graphic Designer (Social Media)Company: Lal Sweets Pvt. Ltd.Location: BengaluruExperience: 3–4 YearsAbout the Role Lal Sweets is looking for a creative and passionate Graphic Designer (Social Media) to join our Craetive team. This role is essential in supporting our ongoing social media creative development by producing visually engaging, high-quality, and brand-consistent content across digital platforms. The ideal candidate should have a solid eye for design, creativity, and an understanding of current social media trends.Key Responsibilities● Design engaging creatives for social media platforms including Instagram, Facebook, LinkedIn, YouTube, and other digital channels.● Create static posts, carousels, banners, stories, reels, and promotional creatives aligned with the Lal Sweets brand.● Develop visually impactful creatives for digital campaigns, product launches, festive promotions, and marketing initiatives.● Ensure consistency in branding, typography, color palettes, and visual identity across all communication materials.● Collaborate closely with the Marketing, Brand, and Content teams to translate ideas into compelling visuals.● Edit short-form videos and motion creatives for social media campaigns.● Utilize AI-powered design tools to improve creativity, productivity, and content generation.● Prepare artwork for both digital and print marketing materials, including brochures, posters, packaging support,



and POS materials.● Stay updated with the latest design trends, social media best practices, and emerging creative technologies.● Manage multiple projects simultaneously while meeting deadlinesRequired Skills & Qualifications● Bachelor's degree or Diploma in Graphic Design, Visual Communication, Fine Arts, or a related field.● 3–4 years of experience in Graphic Design with a strong focus on social media creatives.● Proficiency in Adobe Photoshop and Adobe Illustrator (Mandatory).● Working knowledge of Figma for design collaboration.● Experience in video editing for social media content using Adobe Premiere Pro, After Effects, CapCut, or similar tools.● Knowledge and practical use of AI design tools such as Adobe Firefly, Midjourney, ChatGPT, Canva AI, or similar platforms.● Strong understanding of color theory, typography, composition, and layout principles.● Ability to create visually appealing, brand-aligned designs for both digital and print media.● Excellent creativity, attention to detail, and time management skills.Preferred Experience● Experience in the FMCG, Food & Beverage, Retail, or Consumer Brands industry will be an added advantage.● Experience in creating creatives for festive campaigns, product promotions, and digital marketing campaigns.● Understanding of social media algorithms and creative optimization for different platforms.NOTE-We have 6 days working

📌 Graphic Designer (Vasanth Nagar)
🏢 Lal
📍 Vasanth Nagar