Marketing Executive – Music & Artist Marketing
Experience: 3–5 years
Joining: Immediate to 30 days
Location: Mumbai
M3 is looking for a mid-senior marketing professional to lead marketing for some of our key artist and label accounts.
This is a 360° role for someone who understands the music industry, knows how releases and artist campaigns work, and can take a campaign from strategy and creative ideation all the way to execution. What you'll do
Own day-to-day marketing for key artist & label accounts, working directly with the founders.
Develop and execute 360° marketing campaigns around music releases, artists and IPs.
Lead digital campaigns across social media, faceless media, creators along with Meta and YouTube paid media/advertising.
Drive release rollouts from campaign strategy and content planning to execution and reporting.
Ideate and execute offline experiences, activations and events, including production and on-ground logistics.
Work closely with internal teams and partners across creative, influencer marketing, media and production to deliver campaigns end-to-end.
Manage timelines, budgets, vendors and multiple stakeholders while keeping execution sharp.
Bring strong cultural and industry understanding to identify relevant trends, platforms, creators and opportunities. What we're looking for
Minimum 3 years of experience in music marketing, label marketing, entertainment or a closely relevant space.
Strong understanding of the Indian music and entertainment ecosystem.
Proven ability to manage campaigns across digital + offline.
Comfortable moving between strategy, creative ideation and execution.
Strong project and stakeholder management skills.
Someone who can operate independently, take ownership and work in a fast-paced founder-led environment.
A strong track record across music releases, artist campaigns or large-scale marketing campaigns is a major plus.
Why M3?
You'll work closely with the founders and get the prospect to build campaigns for artists, labels and music properties from the ground up with ownership across strategy, creativity and execution.
If you live and breathe music, understand how the industry works, and enjoy turning ideas into campaigns that actually move culture, we'd love to hear from you.
📌 Senior Marketing Executive (Mumbai)
🏢 M3
📍 Mumbai