Key Responsibilities

Performance Marketing & Campaign Execution
Plan, execute, and optimize paid campaigns across Meta, LinkedIn, Google, and other platforms.
Drive lead generation and demand for multiple service offerings across global markets.
Manage targeting, budgeting, and performance optimization across campaigns.
Build retargeting funnels based on creative engagement and website behavior.

Creative-Led Growth
Work closely with post-production and creative teams to turn assets (images, videos, CGI, edits) into highperforming marketing content.
Continuously test creative formats, messaging, and storytelling angles to improve campaign performance.
Translate creative output into marketing campaigns that drive engagement and conversions.

Social & Digital Growth
Manage and grow social media presence across LinkedIn, Instagram, and other relevant platforms.
Build brand visibility for multiple service lines across global audiences.
Align content distribution with creative output pipelines.

Analytics & Optimization
Track campaign performance including CPL, CAC, conversion rates, and ROI.
Analyze creative performance to identify what drives engagement and leads.
Continuously optimize funnel performance across channels.

AI & Automation
Use AI tools to accelerate ad creation,



copywriting, audience research, and reporting.
Build lightweight automation workflows to improve marketing efficiency.

Required Skills
2–5 years of experience in Performance Marketing, Digital Marketing, or Growth roles.
Robust hands-on experience with Meta Ads and LinkedIn Ads.
Understanding of creative performance and content-driven marketing.
Ability to collaborate with design, video, and post-production teams.
Familiarity with GA4 and marketing analytics.
Comfortable using AI tools for content and campaign creation.

Preferred Skills
Experience working with creative, design, or media production companies.
Exposure to B2B services and international clients.
Understanding of video marketing and visual storytelling.
Experience with CRM and marketing automation tools.

Pay: ₹480,000.00 - ₹800,000.00 per year

Advantages:
Versatile schedule
Provident Fund

Application Question(s):
How many years of experience do you have managing Meta Ads and LinkedIn Ads campaigns?
When can you start?
Where are you currently located?
What is your salarye expectation?

Experience:
Performance Marketing: 2 years (Required)

Work Location: In person

📌 Performance Marketing Specialist Mumbai
🏢 Da Werben Services Private
📍 Mumbai