11 Aug
|
Kirloskar Chillers
|
Lucknow
11 Aug
Kirloskar Chillers
Lucknow
Kirloskar Chillers Pvt Ltd,Lucknow
Full Time
Job Description
Develop understanding of products, customer base, product key highlights and USPs / promotion points.
Market analysis; devise marketing strategies for the Company / verticals / segments to be focused upon.
Improve visibility to establish Kirloskar Chillers within the verticals focused upon – HVAC consultants, various Industry sectors, Institutional customers, etc.
Approval of make, vendor registration process.
Promotional activity: Advertising, EDMs, product bulletins, product presentations, product launches, seminars, exhibitions & other events, installation references, and testimonials etc.
MARCOM – designing, creation and updating of creatives, collaterals, promotional brochures, catalogs, website, technical articles, presentations, guide specifications, IOM manuals, newsletters, corporate gifts, calendars, displays, digital marketing & social media.
Database – create structured database for all customer & consultant contacts, maintain & update them regularly.
Build & maintain database for competitors’ product information and create USP’s for our products based on this information.
Establish internal branding & brand building within the organization.
Adherence to CIM in all documents and visual imagery.
Support to Export & overseas distributors for marketing & promotion activities.
Coordination of customer / consultant visits to factory.
Organization & coordination of Sales Meets, AOP Meetings, vendor meets, etc.
Coordination required for conducting Customer Satisfaction Surveys
Maintenance of QMS systems and related documentation.
Current products / recent market strategies.
Qualification :
Minimum qualification preferred is BE/B.Tech (Mech) candidates.
📌 Sales Engineer/ Sr Engineer Lucknow
🏢 Kirloskar Chillers
📍 Lucknow