Job Title: B2B Marketing Manager (Salesforce Marketing Cloud)

Location: Pune (2 Days Work from Office)

Shift: 12:00 PM to 9:00 PM

Experience: 10+ Years

Key Responsibilities:
Lead solution discovery, requirements gathering, and implementation of scalable MarTech solutions.
Manage and optimize Salesforce Marketing Cloud (SFMC) and Sales Cloud capabilities.
Design customer journeys, lead scoring, segmentation, nurture programs, and campaign automation.
Drive CRM integrations, lead lifecycle management, and marketing automation governance.
Collaborate with IT, Sales, Privacy, Legal, and business teams to improve lead quality and conversions.
Lead platform enhancements, user onboarding, training, and change management initiatives.

Required Skills:
10+ years of experience in Marketing Technology, Marketing Operations, CRM, or Marketing Automation.




Robust expertise in Salesforce Marketing Cloud (Journey Builder, Email Studio, Automation Studio, Content Builder, Audience Builder).
Working knowledge of Salesforce Sales Cloud.
Experience with marketing automation, customer journeys, lead management, and platform integrations.
Robust understanding of APIs, solution architecture, data flows, and MarTech ecosystems.
Knowledge of SQL and AMPscript is preferred.
Excellent stakeholder management, communication, and project management skills.
SFMC Certification preferred.

Education:
Bachelor's Degree in Technology, Information Systems, Computer Science, or related field.
MBA/Master's Degree preferred.

📌 B Marketing Manager Pune
🏢 PRI India IT Services
📍 Pune