Job Title: Sales Manager – Market Linkage & Fresh Produce Location: Noida Experience Required: 3–8 Years Department: Sales & Business Development Industry: Fresh Produce / FMCG / Agri Trading About The Role Gramik is seeking a dynamic and result-oriented Sales Manager – Market Linkage & Fresh Produce to drive institutional sales and build strong buyer networks for Gramik Fresh. The role involves connecting farm-sourced fresh produce (fruits, vegetables, and grains) to a wide range of institutional buyers including modern trade, quick commerce, HORECA, and wholesale markets. The ideal candidate will bring strong expertise in sales, negotiation, and customer relationship management, along with a well-established network in the fresh produce ecosystem.

Key Responsibilities Business Development

Identify and acquire new institutional buyers across modern trade, quick commerce, retail chains, HORECA, and wholesale markets.

Build and maintain long-term relationships with procurement managers and key decision-makers.

Generate consistent purchase orders and establish annual supply agreements.

Explore new markets, channels, and expansion opportunities.

Sales & Revenue Management

Achieve daily, weekly, and monthly sales targets.

Maximize price realization and optimize margins across commodities.

Drive repeat business from existing clients.

Negotiate pricing, margins, and commercial agreements effectively.

Customer Relationship Management

Develop strong relationships with category buyers and procurement teams.

Understand and align with customer-specific quality and supply requirements.

Ensure timely communication on pricing, availability, and delivery schedules.

Resolve customer complaints and quality concerns promptly.

Market Intelligence





Track mandi prices and monitor market trends across regions.

Analyze seasonal demand patterns and competitor pricing.

Share actionable insights with procurement and operations teams.

Cross-Functional Coordination

Collaborate closely with Procurement, Quality, Logistics, and Operations teams.

Coordinate with Bright Store operations for order fulfillment.

Ensure timely dispatch and smooth delivery execution.

Maintain seamless end-to-end order management.

Sales Planning & Forecasting

Forecast demand based on customer trends and market insights.

Maintain a strong weekly sales pipeline.

Identify seasonal opportunities and plan inventory movement accordingly.

Product Portfolio Fresh

Vegetables

Fresh Fruits

Grains

Pulses (Future Expansion)

Oilseeds (Future Expansion) Target Customer Segments Up-to-date Trade: Reliance Fresh, More Retail, Spencer’s, D-Mart, Lulu, etc.

Quick Commerce: Blinkit, Zepto, Swiggy Instamart, BigBasket, etc.

HORECA: Hotels, Restaurants, Caterers, Cloud Kitchens

Institutional & Wholesale: Food Processors, Manufacturers, Frozen Food Companies, Wholesalers, Mandis, Commission Agents, Traders, Distributors Preferred Qualifications & Experience 3–8 years of experience in Fresh Produce, FMCG, Agri Trading, Wholesale, or Contemporary Trade Sales.

Proven experience in handling institutional or retail chain clients.

Strong existing network within Modern Trade, Quick Commerce, HORECA, or mandi ecosystem (preferred).

Excellent communication, negotiation, and relationship management skills.

Ability to work in a fast-paced, target-driven environment.

Why Join

Gramik? Opportunity to work at the forefront of agri-market linkage and farm-to-market innovation.

Exposure to a rapidly growing fresh produce supply chain ecosystem.

High-impact role with strong growth and leadership potential.

📌 Output Sales Manager (Noida)
🏢 Gramik®
📍 Noida