12 Aug
|
P.Labs Ventures
|
Mumbai
12 Aug
P.Labs Ventures
Mumbai
About P.Labs Ventures:
We're a 8-year-old marketing consultancy, headquartered in Gurgaon. We believe our teams should have a high sense of accountability and urgency—a get the job done attitude, no matter where you are. We work with clients across a range of industries and are in the second pivot of the organization—from being a gaming-focused agency.
Our key services include paid media marketing, performance marketing, branding campaigns, SEO and content marketing, brand strategy and business growth consulting. We work with multiple clients in B2B & B2C. Position
Paid Media Manager (Fulltime, 5 days, onsite)
Education
Graduate or Postgraduate in Marketing
Company www.plabsventures.com
Experience
4 to 6 Years
Location
Ghatkopar Mumbai Job Task Role
Conduct campaign and account audits during client onboarding.
Set up and structure accounts on Google Ads, Meta, LinkedIn, and other platforms.
Implement standardized naming conventions for consistency.
Develop and implement data-driven campaign strategies aligned with business goals.
Research target audiences and platform suitability.
Create media plans using client data, competitor insights, and industry trends.
Launch and manage multi-platform ad campaigns with structured targeting and budgeting.
Optimize for key metrics like CTR, CPA, and ROAS.
Lead, mentor,
and manage a team of Performance Marketing Executives, providing guidance on campaign strategy, execution, optimization, and best practices. Key Skills
Expertise in Google Ads, Meta Ads, LinkedIn Ads, and Native Advertising.
Be able to understand data visualization, or be keen to learn tools such as GA4, Looker Studio Strong understanding of bid strategies, audience segmentation, and campaign optimization.
Excellent communication skills—both written and verbal.
Ability to analyze campaign performance data and generate actionable insights.
Experience in conversion tracking, troubleshooting pixel/tag issues, and improving attribution models.
Ability to work with cross-functional teams to align marketing strategies with business goals.
Robust project management skills, with the ability to handle multiple accounts and campaigns. Perks/Opportunities
Exposure to high-budget campaigns across multiple industries.
Continuous learning through access to industry trends and exclusive development programs.
Hands-on experience with new marketing technologies and platforms.
Career growth opportunities with vertical mobility in the organization.
Flexible work culture with a focus on accountability and performance.
Opportunity to lead teams and business - vertical and horizontal growth
📌 Manager Paid Ads (Mumbai)
🏢 P.Labs Ventures
📍 Mumbai