12 Aug
|
Triloke
|
Bengaluru
About the Role
We’re looking for a curious, analytical, and execution-focused Junior Performance Marketing Executive to support digital advertising campaigns across Meta, Google, LinkedIn, and other performance channels. This is an excellent opportunity for someone with a strong foundation in digital marketing who wants hands-on experience managing campaigns for multiple brands across industries.
Key Responsibilities
- Assist in planning, launching, and optimizing paid campaigns on:
- Meta (Facebook & Instagram)
- Google Ads (Search, Display, YouTube, Performance Max)
- LinkedIn Ads
- Monitor daily campaign performance and budgets.
- Conduct keyword, audience, and competitor research.
- Create campaign reports and analyze performance metrics.
- Work with the creative team on ad copies, creatives, and landing page recommendation
- Perform A/B testing for creatives, audiences, and campaigns.
- Track conversions using Google Analytics 4, Meta Pixel, Google Tag Manager, and other tracking tools.
- Identify opportunities to improve ROAS, CTR, CPL, and conversion rates.
- Stay updated with platform changes and industry trends.
Required Skills
- Basic understanding of Meta Ads Manager and Google Ads.
- Familiarity with Google Analytics 4.
- Strong analytical and Excel/Google Sheets skills.
- Good written English.
- Attention to detail and willingness to learn.
- Ability to manage multiple campaigns simultaneously.
Preferred Qualifications
- 2-3 years of experience in performance marketing or digital marketing.
- Certifications in Google Ads or Meta Blueprint are an advantage.
- Experience with Shopify, WordPress, or landing page builders is a plus.
- Understanding of UTM tracking and conversion attribution is preferred.
What Success Looks Like
- Campaigns are launched accurately and on time.
- Daily optimization recommendations are implemented.
- Reports are maintained with actionable insights.
- Continuous improvement in campaign performance and return on ad spend.
- Robust collaboration with the creative and client servicing teams.
Why Join Us?
- Work on brands across technology, retail, fashion, events, and lifestyle.
- Hands-on exposure to high-budget campaigns.
- Fast learning environment with significant ownership.
- Opportunity to grow into a Performance Marketing Specialist within the agency.
📌 Junior Performance Marketing Executive (Bengaluru)
🏢 Triloke
📍 Bengaluru