Growth Marketing & Outreach Intern (Remote)

Employment Type: Internship (Paid; Full-time or Part-time)

Duration: 3–6 months, with a path to a permanent role

Location: Remote (Canada preferred, or overlapping Eastern Time)

Timings: 6:00 PM – 3:00 AM IST

Reports to: Founder, working alongside our SEO/Growth lead

About Us

We're a digital marketing agency serving Canadian mortgage professionals, and we're building our own products too. We're looking for someone who can help us grow our visibility, build meaningful conversations, and generate new opportunities through both marketing and outbound outreach. This is a 50–50 growth role.

You'll work across content, social media, online communities, and AI-search visibility, while also actively reaching out to potential clients through LinkedIn, cold email, and cold calling. This isn't a coffee-and-spreadsheets internship. You'll work on real channels, communicate with real prospects, publish real work, and see how your efforts contribute to growth.

We're looking for someone who can take ownership, experiment, learn quickly, and get things moving without needing to be chased.

How We Work

1. We hand you a goal and expect you to make it happen. We won't be managing your calendar, breaking your work into daily tasks, or checking whether you've started. You'll get the goal, context, and whatever access you need - how you get it done is your responsibility.
2. Support is available, but you have to reach for it.

Ask us anything, anytime, and we'll help. What we won't do is chase you for updates or notice on your behalf that something has stalled. If you're blocked, say so. If you need a tool, ask. If something isn't working, bring it up early.
1. We measure output, not hours.

Nobody's tracking when you log on. We care about the content you ship, the conversations you start, the outreach you conduct, the leads you generate, and the results you create. This suits people who like autonomy and hate being micromanaged. If you're used to being told exactly what to do every morning, you'd be waiting a long time here.

What You'll Be Doing:

1. Content & Marketing

A. Write and publish articles, guides, newsletters, social posts, and short-form content. B. Turn technical or dry mortgage and finance topics into content people actually want to read or watch.

C. Repurpose strong content into multiple formats.

D. Build content around real questions people are asking online.

E. Help maintain a consistent content calendar across relevant channels.

1. Social Media & Community Growth

A. Help manage our day-to-day presence across LinkedIn, Instagram, Facebook, X, and short-form video platforms. B. Engage with relevant audiences and respond to comments and messages in our voice.

C. Participate genuinely in relevant LinkedIn Groups, Facebook Groups, Reddit, Quora, Discord communities, and industry forums.

D. Answer questions and provide helpful information before promoting anything.

E. Identify which communities and channels are actually worth our time.

F. Track what's working and suggest what we should change.

1. AI & Growth Visibility

People are increasingly asking ChatGPT, Perplexity,



and Google's AI answers instead of clicking through traditional search results. You'll help us improve how we're represented across these platforms by: A. Creating clear, useful content that AI systems can understand and reference.

B. Building content around questions our target audience actually asks.

C. Helping build relevant mentions and citations across the web.

D. Keeping our information consistent across different platforms and sources.

E. Monitoring how we're appearing in AI-generated answers and identifying opportunities to improve.

1. Lead Research & Prospecting

A. Research potential clients and identify companies and decision-makers that fit our target audience. B. Build and maintain relevant prospect lists.

C. Research prospects before reaching out so our communication is relevant and personalized.

D. Identify the right contact within a company rather than relying on generic outreach.

E. Keep prospect information organized and up to date.

1. LinkedIn & Cold Email Outreach

A. Conduct personalized LinkedIn outreach to relevant prospects. B. Write and send targeted cold emails.

C. Create personalized messaging based on the prospect, company, and potential needs.

D. Follow up consistently with prospects who don't respond.

E. Test different messages, approaches, subject lines, and follow-up sequences.

F. Track responses and identify which outreach approaches generate the best conversations.

We care about quality over spam. The goal isn't to send the most messages - it's to start relevant conversations.

1. Cold Calling

A. Make approximately 20–25 cold calls per day to relevant prospects. B. Introduce yourself and the company clearly and professionally.

C. Start meaningful conversations with potential clients.

D. Understand the prospect's needs and identify potential opportunities.

E. Handle basic questions and objections confidently.

F. Qualify interested prospects and move relevant conversations to the next stage.

G. Record call outcomes and ensure appropriate follow-ups happen.

You don't need to be an expert salesperson on day one. We'll teach you our process. But you must be comfortable picking up the phone, speaking to strangers, and hearing "no."

1. Follow-ups, Tracking & Growth Experiments

A. Maintain a clear record of prospects, conversations, follow-ups, and opportunities. B. Make sure promising conversations don't get forgotten.

C. Track outreach activity, responses, qualified leads, and meetings.

D. Experiment with different marketing and outreach approaches.

E. Identify what's working, what's not, and what you would change.

F. Suggest new ideas for generating visibility, leads, and opportunities.

What We're Looking For:

We're looking for someone who can write like a marketer and communicate like a salesperson.



You don't need to be an expert in everything above. We can teach you many of the tools and processes. What we can't teach easily is curiosity, ownership, communication, and the willingness to actually do the work.

You should have:

1. Strong written and verbal communication skills.
2. An interest in marketing, growth, sales, and business development.
3. Comfort with cold calling and outbound communication.
4. Willingness to make approximately 20–25 cold calls per day.
5. Ability to write clear and personalized LinkedIn messages and cold emails.
6. Strong research and prospecting skills.
7. Basic familiarity with social media and content creation.
8. The ability to handle rejection without taking it personally.
9. Basic comfort with spreadsheets, CRM tools, LinkedIn, email, and online research.
10. Genuine self-direction. You can take a goal, break it down yourself, and drive it to completion without being chased.
11. Good judgment. You know when to make a decision yourself and when to ask.
12. Reliability. Consistency matters more than brilliance. We need to trust that assigned work gets done and followed up on.

Helpful But Not Required:

1. Experience with LinkedIn Sales Navigator or similar prospecting tools.
2. Experience with cold email or outbound sales tools.
3. Familiarity with CRM platforms such as HubSpot.
4. Experience working with US/Canada clients or prospects.
5. Basic understanding of SEO or digital marketing.
6. Experience with Canva, CapCut, or basic design/video editing.
7. Experience with lead generation, appointment setting, sales, recruitment, or business development.
8. Interest in Canadian markets, finance, real estate, or newcomer communities.
9. Comfort using AI tools to work faster while keeping the writing human and the quality high.

Not a Fit If You:

1. Think outreach means sending the same message to hundreds of people without personalization.
2. Don't want to make cold calls or speak with new people.
3. Give up after a few unanswered messages.
4. Think community marketing means dropping links and leaving.
5. Plan to generate content with AI and publish it without reviewing or improving it.
6. Need daily direction or go quiet when you're stuck instead of asking.
7. Wait to be told what to do next.
8. Are uncomfortable with rejection or hearing "no."

What You'll Get:

1. Full ownership of real marketing and outreach channels - you'll run them, not just assist someone else.
2. Direct access to the founder and our SEO/Growth lead whenever you need input.
3. Real experience across content marketing, social media, community growth, AI visibility, lead generation, LinkedIn outreach, cold email, and cold calling.
4. Freedom to experiment - we'd rather let you try ten things and have three work than prevent you from experimenting.
5. Real work you can put in your portfolio.
6. Exposure to the full growth process - from getting attention → starting conversations → generating leads → creating opportunities.
7. The autonomy to work how and when you want, judged on what you deliver.
8. A clear path to a permanent role if it goes well.

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