Project Role : Digital Marketing Strategist

Project Role Description : Gather insights to build measurable digital marketing strategies, create cutting-edge customer experiences and improve digital marketing effectiveness for clients. Develop communication strategies and translate into blueprints for creative teams to execute. Architect go-to-market plans for audience and engagement strategy, branded content, campaign planning and customer relationship marketing. Grow client understanding of the digital marketing strategy through thought leadership, industry expertise and creative storytelli

Must have skills : Marketing Analytics and Reporting

Positive to have skills : NA

Minimum 12 Year(s) Of Experience Is Required

Educational Qualification : 15 years full time education

Summary:

As a Digital Marketing Strategist, a typical day involves gathering valuable insights to design measurable digital marketing strategies that enhance client engagement and campaign effectiveness.



This role includes crafting innovative customer experiences and developing comprehensive communication plans that guide creative teams in execution. The strategist also architects go-to-market approaches focusing on audience targeting, branded content, and customer relationship marketing. Throughout the day, there is a robust emphasis on fostering client understanding by sharing thought leadership and industry expertise, while continuously refining digital marketing initiatives to drive impactful results.

Roles & Responsibilities:

Expected to be an SME, collaborate and manage the team to perform.
Responsible for team decisions.
Engage with multiple teams and contribute on key decisions.
Expected to provide solutions to problems that apply across multiple teams.
Lead the development and implementation of digital marketing strategies that align with client goals and market trends.
Facilitate cross-functional collaboration to ensure seamless execution of marketing campaigns and initiatives.
Mentor

📌 Digital Marketing Strategist Bengaluru
🏢 Accenture in India
📍 Bengaluru