Designation: Manager - Media (E-commerce)
Job Location: Bangalore
Experience: 3-5 years in e-commerce paid media / retail media, with hands-on management of Amazon Ads and Flipkart advertising; Q-Comm media experience preferred.
Looking for a highly driven E-commerce & Quick Commerce Marketing Manager to lead the planning, execution, and optimization of marketplace and Q-commerce marketing initiatives. The ideal candidate should have hands-on experience managing performance marketing, media planning, sales growth, and platform relationships across Amazon, Flipkart, Blinkit, Zepto, Instamart, BigBasket, and other leading commerce platforms.
This role requires strong analytical skills, cross-functional collaboration, and the ability to drive business growth through data-driven marketing strategies.
Key Responsibilities
Marketplace Marketing
- Develop and execute annual, quarterly, and monthly marketplace marketing strategies.
- Manage end-to-end advertising on Amazon Ads and Flipkart Ads.
- Plan Sponsored Products, Sponsored Brands, Sponsored Brand Video, DSP, Display, Video, and Store campaigns.
- Optimize campaigns to improve ROAS, ACOS, TACOS, CTR, CVR, and sales contribution.
- Manage search visibility, keyword strategy, and category growth.
Quick Commerce Marketing
- Develop growth strategies across Blinkit, Zepto, Swiggy Instamart, BigBasket, Flipkart Minutes, and other Q-commerce platforms.
- Manage sponsored listings, search ads, homepage banners, category placements, and promotional campaigns.
- Coordinate visibility plans during seasonal events and platform-led campaigns.
- Track assortment, stock availability, pricing, and promotional effectiveness.
Media Planning & Budget Management
- Build monthly and quarterly media plans aligned with business objectives.
- Allocate budgets across platforms based on ROI and business priorities.
- Forecast sales impact and optimize investments.
Business Growth
- Identify growth opportunities using platform insights.
- Improve market share, share of voice, and organic rankings.
- Recommend promotional strategies based on category trends.
- Drive current product launches and category expansion.
Analytics & Reporting
- Monitor all KPIs
- Develop dashboards and performance reports.
- Present business reviews to stakeholders.
Stakeholder Management
- Collaborate with platform account managers.
- Coordinate with brand, sales, finance, supply chain, and creative teams.
- Ensure campaign readiness for key events such as Prime Day, Big Billion Days, Great Indian Festival, End of Season Sales, etc.
Campaign Execution
- Lead planning for:
- Product launches
- Seasonal campaigns
- Brand days
- Platform events
- Promotional offers
- Coordinate creative assets and campaign timelines.
Catalog & Content Optimization
- Ensure high-quality product listings.
- Improve product content and A+ content.
- Optimize storefronts and brand pages.
- Monitor ratings, reviews, and content health.
if Interested, please share your profile on
[email protected] with the below details.
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📌 Ecommerce Manager (Media) (Bangalore Urban)
🏢 dentsu
📍 Bangalore Urban