12 Aug
|
Happy minds international
|
Mumbai
12 Aug
Happy minds international
Mumbai
Digital Marketing Executive Location: Powai Working Days: Mon to Sat Shift Time: 10 am to 7 pm About Happy Minds International Happy Minds International is a leading preschool and childcare brand committed to nurturing young learners through innovative early childhood education. As we continue to expand, we are looking for a creative, driven, and results-oriented Digital Marketing Executive to strengthen our digital presence and support lead generation initiatives.
Key Responsibilities Social Media Management
Manage and grow the brand's presence across Instagram, Facebook, LinkedIn, and other digital platforms.
Create and schedule engaging posts, stories, reels, and campaigns. Coordinate with designers, content creators, and agencies for content development. Monitor engagement, respond to queries, and build online community engagement.
Track performance metrics and prepare monthly social media reports.
Meta Ads Management
Plan, create, and optimize Meta (Facebook & Instagram) advertising campaigns.
Manage lead generation, awareness, and conversion campaigns.
Monitor campaign performance, budgets, and audience targeting. Conduct A/B testing to improve campaign effectiveness. Generate and analyze campaign reports to improve ROI.
Google Business Profile Management
Manage and optimize Google Business Profiles for multiple centres. Update business information, products, services, events, and posts regularly. Monitor and respond to reviews and customer queries. Improve local search visibility and engagement.
Track profile insights and performance metrics.
Digital Marketing Support
Coordinate with centre teams to gather content and campaign requirements. Support admission and lead-generation initiatives through digital channels.
Assist in website and landing page updates when required. Stay updated with the latest digital marketing trends and best practices.
Preferred Skills Experience managing Meta Ads campaigns. Strong understanding of social media platforms and content marketing.
Experience with Google Business Profile management. Knowledge of Canva for creating basic creatives and social media content.
Familiarity with AI tools such as ChatGPT, Gemini, Claude, Canva AI, etc. Basic understanding of Google Ads and Search Marketing. Knowledge of Google Analytics and reporting tools is an added advantage. Strong communication and content-writing skills.
Qualifications Bachelor's degree in Marketing, Digital Marketing, Communications, or a related field. 1–3 years of experience in Digital Marketing, Social Media Management, or Performance Marketing. Prior experience in the Education, Preschool or Childcare Industry will be considered an added advantage.
What We Offer Chance to work with a growing preschool and childcare brand. Exposure to multi-location digital marketing campaigns. Learning and growth opportunities in performance marketing and brand building. Collaborative and dynamic work environment.
Interested candidates can share their resume at:
[email protected]
📌 Digital Marketing Executive (Mumbai)
🏢 Happy minds international
📍 Mumbai