12 Aug
|
Codolin Technologies
|
West Bengal
12 Aug
Codolin Technologies
West Bengal
- At Codolin, we are looking for a performance-driven Digital Marketing Associate to plan, execute, and optimize paid campaigns on Google Ads and Meta Ads for our e-commerce clients. You will own campaign performance end-to-end — from strategy and setup to daily optimization and reporting — and work closely with the design and content teams to drive measurable growth in sales, ROAS, and customer acquisition.
Experience: 2–3 years (must include hands-on Google Ads and Meta Ads management for e-commerce brands) Budget handled: Minimum ₹1–2 lakh/month ad spend across Google and/or Meta Location: Bengaluru (or Remote, as applicable) Experience : 2-3 Years Skills Required:
- 2–3 years of hands-on experience running Google Ads (Search, Shopping/Performance Max, Display) and Meta Ads (Facebook & Instagram) for e-commerce brands
Proven track record of managing a minimum monthly ad spend of ₹1–2 lakh with clear ROAS/ROI ownership
Strong understanding of e-commerce funnels — catalog/feed management, product Shopping ads, retargeting, and conversion tracking
Working knowledge of Google Merchant Center, Meta Business Manager, Meta Commerce/Catalog Manager
Hands-on experience with Google Analytics (GA4), Meta Pixel, Conversions API, and UTM tracking
Ability to read and act on performance data — CPC, CPA, ROAS, CTR, conversion rate — to optimize budgets and bids
Experience with A/B testing of ad creatives, copy, and audiences
Basic knowledge of SEO/SEM and other digital channels is a plus
Excellent analytical skills with proficiency in Excel/Google Sheets for reporting and budget tracking
Strong communication skills to present campaign performance and strategy to clients/stakeholders Roles & Responsibilities:
- Plan, set up, and manage Google Ads and Meta Ads campaigns for e-commerce clients,
with monthly budgets of ₹1–2 lakh and above
Conduct keyword research, audience research, and competitor analysis to build effective campaign strategies
Manage product feeds and Shopping/Performance Max campaigns via Google Merchant Center
Build and optimize Meta catalog/retargeting campaigns using Meta Commerce Manager
Monitor daily campaign performance and make data-backed optimizations to bids, budgets, audiences, and creatives to improve ROAS and reduce CPA
Set up and maintain conversion tracking (GA4, Meta Pixel, Conversions API) to ensure accurate performance measurement
Collaborate with the design and content team to develop high-performing ad creatives and copy
Run structured A/B tests on creatives, audiences, and landing pages
Prepare and present regular performance reports with insights and actionable recommendations
Stay updated on platform changes, new ad formats, and e-commerce marketing trends What do we offer you? Work from anywhere.
An opportunity to learn and grow in a quick-growing team of experts.
We don't micro-manage. Manage your own time as you see fit.
Flexible work environment – We believe that people work best when they have the freedom to work from wherever they choose. We don't care where you are so long as you get the work done.
Fun atmosphere – let your hair down now and then. Work with interesting people from various backgrounds and creative & strategic minds.
Challenging tasks – Equip yourself by tackling new challenges.
A limitless ability to grow within the company. Many of our employees have been with us for more than 6 years and continue to grow and learn along with us.
We promote entrepreneurial thinking and action. At Codolin, it is a career, not a job!
Learn something new every day – Grow your career with bright possibilities. Apply here
📌 Digital Marketing Associate – Google Ads & Meta Ads (E-commerce) (West Bengal)
🏢 Codolin Technologies
📍 West Bengal