Business Development Manager

Company: Star Media Network

Department: Business Development / Sales

Location: [Location]

Employment Type: Full-Time

Job Summary

Star Media Network is looking for an energetic and results-driven Business Development Manager to identify new business opportunities, build strong client relationships, and drive revenue growth across the companys media, advertising, and marketing solutions.

The ideal candidate will have strong communication and negotiation skills, a good understanding of the media/advertising industry, and a proven ability to generate leads, convert prospects, and maintain long-term client partnerships.

Key Responsibilities

- Identify and develop new business opportunities through market research, networking, referrals, cold calling, and industry connections.
- Generate leads and build a strong sales pipeline for Star Media Network’s media and advertising solutions.
- Develop and maintain relationships with existing and prospective clients.
- Understand client requirements and propose suitable advertising, branding, digital media, content, and promotional solutions.
- Prepare business proposals, presentations, quotations, and commercial negotiations.
- Conduct client meetings and presentations to communicate the value of Star Media Network’s services.
- Achieve monthly, quarterly, and annual sales and revenue targets.
- Monitor market trends, competitor activities, and emerging opportunities in the media and advertising sector.
- Work closely with the marketing, creative, editorial, and operations teams to ensure successful execution of client campaigns.
- Negotiate contracts and commercial terms while protecting company interests.
- Maintain accurate records of leads, opportunities, client interactions, proposals, and sales activities.
- Develop strategic partnerships with brands,



agencies, corporate organizations, and other potential business partners.
- Provide regular sales forecasts and business development reports to management.

Required Skills & Qualifications
- Bachelor’s degree in Business Administration, Marketing, Mass Communication, Media Studies, or a related field.
- 2–5 years of experience in business development, sales, media, advertising, digital marketing, or a related industry.
- Strong understanding of B2B sales and client acquisition.
- Excellent communication, presentation, negotiation, and interpersonal skills.
- Ability to develop and maintain professional relationships with clients and business partners.
- Solid networking and lead-generation abilities.
- Target-oriented with a proactive and entrepreneurial approach.
- Good knowledge of MS Office, CRM tools, and digital business-development platforms.
- Ability to work independently as well as collaboratively with cross-functional teams.

Preferred Experience Experience working with media houses, advertising agencies, digital media companies, news organizations, corporate brands, or marketing agencies will be an advantage.

Key Performance Indicators (KPIs)

- New clients acquired
- Monthly and quarterly revenue generated
- Sales target achievement
- Lead-to-client conversion rate
- Client retention and repeat business
- Number and value of strategic partnerships
- Growth of the company’s advertising and media business

What We Offer
- Competitive salary with performance-based incentives
- Opportunities for career growth and career development
- Exposure to leading brands and media campaigns
- Dynamic and collaborative work environment
- Opportunity to build a strong professional network within the media and advertising industryRole & responsibilities

Preferred candidate profile

Perks and advantages

📌 Business Development Executive (Kolkata)
🏢 Star media network
📍 Kolkata