We are looking for a driven Business Development Manager to grow our Martech client base. The ideal candidate has hands-on experience selling Martech solutions to marketing, brand, or agency stakeholders, and is comfortable owning the full sales cycle — from prospecting to closure. Key Responsibilities

Identify, prospect, and qualify new business opportunities within the martech/adtech ecosystem (brands, agencies, enterprises)

Own the end-to-end sales cycle: lead generation, pitching, negotiation, and deal closure

Build and maintain a strong pipeline through outbound outreach, networking, and referrals

Conduct product demonstrations and presentations tailored to client marketing needs

Collaborate with marketing and product teams to align messaging and identify market opportunities

Meet and exceed monthly/quarterly revenue and new-client acquisition targets

Maintain accurate CRM records of leads, pipeline stages, and forecasts

Build long-term relationships with key accounts to drive upsell and renewal opportunities





Track industry trends and competitor activity to refine sales strategy Requirements

3–5 years of experience in business development/sales, preferably within martech, adtech, or event-tech

Proven track record of meeting/exceeding sales targets

Solid understanding of the marketing technology landscape (CDPs, DMPs, marketing automation, analytics tools, etc.)

Excellent communication, negotiation, and presentation skills

Experience with CRM tools (Salesforce, HubSpot, Zoho, etc.)

Self-starter with the ability to work independently and manage a full sales pipeline

Bachelor's degree in Business, Marketing, or a related field (MBA preferred) What We Offer

Competitive base salary + performance-linked incentives

Opportunity to work with a fast-growing team in the martech space

Collaborative, growth-oriented work culture

📌 BDM - Martech (Lucknow)
🏢 INK IN CAPS
📍 Lucknow