Job Summary
The Marketing & E-Commerce Manager is responsible in exploding brand awareness in India though online & offline disruption by implementing Marketing, PR and Digital strategies of Benefit in the country, covering channels of distribution such as amazon / flipkart etc. She or he will also be responsible for executing E-Commerce account management, following the strategy . As the key point of contact for E-Commerce, this person will oversee our brand strategy, product assortment, content and sales on the e-commerce sites of our wholesale retailer partners.
Responsibilities and Duties
Be responsible for the full execution of the brand strategy in India for Marketing, E-Commerce, Digital and other adhoc marketing operations

- Develop India’s 360 marketing plans, in accordance to the brand strategy as aligned with regional marketing
- Main person responsible for forecasting marketing and PR quantities for samples, GWPs, TOAs
- Accountable for managing India’s local A&P;
- Clearly set KPIs for each marketing activity, execute perfectly, and be able to evaluate the ROI and results (sales impact vs budget spent; quantitative & qualitative result)
- Monitor performance of monthly promotions and activities
- Be accountable for IN Marketing Calendar and key point of contact for the rest of the team, including registration support, liaising with E-Comm Manager for calendar alignment, as well as with sales & training teams for in-store support & training calendar alignment

E-COMMERCE

- Will also act as the Account Manager for key etailers (Amazon in particular for now, Snapdeal and other retailers in the future), and must stay informed of wholesale accounts new platform developments and capabilities along with marketing programs to leverage effectively




- This person will be involved in strategic planning and manage the execution of all online merchandising and marketing initiatives to drive online sales growth. He/She will also partner with the retailer’s e-commerce merchandising and marketing teams to negotiate and secure additional exposure.
- Identify all opportunities on partner sites to push product pillars and increase penetration of online businesses
- Responsible for weekly/monthly sales reporting by account. Analyze business, identify areas of opportunity to achieve sales goals and send out weekly/monthly reports

Site Merchandising & Marketing:

- Oversee wholesale accounts e-commerce merchandising and digital marketing calendars to increase sales on channel sites.
- Ensure all site content updates to support marketing calendar initiatives, product launches and promotions.
- Manage and execute account specific site promotions (i.e. GWP’s, sampling, CRM programs) to maximize exposure and business.

Content Strategy:

- Develop the content strategy for retailer ecommerce sites, and oversee creation and delivery of assets.
- Recommend creative solutions for site enhancements to maximize key products or categories and drive user experience.

I
Required Experience, Skills and Qualifications

- Strong background in marketing, with a minimum of 1 years relevant marketing experience
- Experience in managing e-commerce in the past, with a proven ability to write and edit web-based content.
- Ability to thrive in a rapid-paced, results-oriented environment with an entrepreneurial mindset.
- Demonstrated ability to execute projects on time and to work collaboratively in a team environment
- Positive can do attitude is a must
- Must be willing to travel locally, regionally, and internationally
- Creative, fun and in tune with digital media, latest trends

- contact on this number (phone hidden)

Job Type: Full-time

Pay: ₹18,000.00 - ₹22,000.00 per month

📌 Ecommerce Marketing Manager (Ambala)
🏢 ECONATURE INDIA
📍 Ambala