Base2Brand Infotech Pvt. Ltd. is looking for a PPC Executive with 2–4 years of experience to join our team. The ideal candidate should have hands-on experience in managing and optimizing paid advertising campaigns and a strong understanding of performance marketing.
Key Responsibilities
- Manage and optimize Google Ads and Meta Ads campaigns.
- Conduct keyword research, audience targeting, and competitor analysis.
- Monitor campaign performance, budgets, CPC, CTR, CPL, conversions, and ROAS.
- Implement strategies to improve campaign performance and ROI.
- Track conversions and analyze campaign data.
- Prepare regular performance reports and insights.
- Coordinate with content and creative teams for ad copies and creatives.
- Communicate with clients and understand their campaign requirements.
Requirements
- 2–4 years of relevant PPC experience.
- Strong hands-on knowledge of Google Ads & Meta Ads Manager.
- Positive analytical and problem-solving skills.
- Good communication and client-handling skills.
- Ability to manage multiple campaigns and meet deadlines.
- Immediate joiners will be preferred.
Job Type: Full-time
Work Mode: Work From Office
Location: Mohali, Punjab