We are looking for an experienced SEM Specialist / Associate Account Manager to manage the day-to-day execution and delivery of search advertising campaigns. The role will involve campaign activation, setup, launch, tracking, optimization, troubleshooting and performance analysis across Google and Bing advertising platforms.
The ideal candidate should have strong hands-on SEM experience, excellent analytical and Excel skills, and the ability to work closely with Account Managers and clients to deliver campaign objectives.
Key Responsibilities
- Manage the activation and launch of SEM advertising campaigns.
- Plan and execute day-to-day campaign production activities, including campaign setup, launch, tracking and optimization.
- Monitor campaign performance and identify opportunities for improvement.
- Launch, optimize, troubleshoot and analyze advertising campaigns.
- Work closely with Account Managers to deliver daily projects and meet client requirements.
- Independently drive medium to large projects/initiatives from inception through completion.
- Provide regular updates on campaign performance and overall customer/account health.
- Analyze campaign performance and provide actionable insights and recommendations.
- Work toward meeting and exceeding client expectations.
- Develop strong expertise in Adobe AdCloud and stay updated with relevant platform features and enhancements.
- Prepare business/performance reviews and present campaign insights to stakeholders and customers.
Required Skills
- 4+ years of hands-on experience in SEM / Paid Search advertising.
- Strong understanding of the SEM advertising ecosystem across Google and Bing.
- Hands-on experience with Google Ads and Bing Ads Editors.
- Experience in campaign setup, activation, launch, tracking, optimization and analysis.
- Robust analytical and problem-solving skills.
- Excellent Microsoft Excel skills, including:
- VLOOKUP
- SUM / SUMIF
- IFERROR
- Pivot Tables
- Graphs
- Macros
- Strong Microsoft PowerPoint/presentation skills with the ability to create business/performance presentations and infographics.
- Good communication and client-facing skills.
- Basic project management skills.
- Ability to learn quickly, work effectively in a team and adapt to changing requirements.
- Good understanding of general business models, concepts and strategies.
Pay: ₹800,000.00 - ₹1,000,000.00 per year
Benefits:
- Health insurance
- Provident Fund
Application Question(s):
- Are you comfortable with 6 months of contractual role ?
- What is your current CTC ?
- What is your notice period ?
Work Location: In person
📌 SEM Specialist (India)
🏢 Social Recruit
📍 India
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