About the Role

We are looking for a proactive and result-oriented SaaS Marketing & Partnership Executive to drive marketing initiatives, build strategic partnerships, generate qualified leads, and increase the adoption of our SaaS products.

The ideal candidate should have a good understanding of B2B SaaS marketing, lead generation, partnership development, digital marketing, and client communication. The candidate will work closely with the sales, marketing, and product teams to identify growth opportunities and build long-term business relationships.

Key ResponsibilitiesSaaS Marketing

- Develop and execute marketing strategies for SaaS products and services.
- Generate B2B leads through LinkedIn, email marketing, social media, online communities, and other channels.
- Create and manage campaigns to increase product awareness, engagement, and conversions.
- Conduct market and competitor research to identify new opportunities.
- Assist in creating marketing content, product presentations, case studies, and promotional materials.
- Monitor marketing campaigns and prepare performance reports.
- Work with the sales team to improve lead quality and conversion rates.
- Support product launches, webinars, demos, and other promotional activities.

Partnership Development

- Identify potential partners, agencies, consultants, resellers, and technology companies.
- Research and approach potential partners through LinkedIn, email, networking, and other channels.
- Build and maintain strong relationships with strategic partners.
- Develop partnership proposals and coordinate partnership discussions.
- Identify opportunities for referral, reseller, affiliate, technology, and co-marketing partnerships.
- Coordinate with internal teams to successfully onboard new partners.




- Track partnership performance and identify opportunities for improvement.
- Maintain a database of prospects, partners, communication history, and opportunities.

Business Growth

- Identify new markets, customer segments, and partnership opportunities.
- Support lead nurturing and follow-up activities.
- Coordinate product demos and business meetings with prospects and partners.
- Maintain accurate records in CRM and regularly update lead and partnership status.
- Achieve monthly marketing, lead-generation, and partnership targets.

Required Skills

- 1–3 years of experience in SaaS Marketing, B2B Marketing, Business Development, Partnerships, or a related field.
- Good understanding of SaaS business models and B2B customer acquisition.
- Strong communication and negotiation skills.
- Experience with LinkedIn for lead generation and networking.
- Knowledge of email marketing and digital marketing.
- Ability to identify and approach potential business partners.
- Strong research and analytical skills.
- Positive presentation and relationship-building skills.
- Basic knowledge of CRM tools such as HubSpot, Zoho, Salesforce, or similar platforms.
- Ability to work independently as well as with cross-functional teams.
- Target-oriented and proactive approach.

Preferred Skills

- Experience working with a SaaS company or technology/startup environment.
- Knowledge of partnership and affiliate marketing.
- Experience with LinkedIn Sales Navigator.
- Knowledge of tools such as HubSpot, Zoho CRM, Apollo, Lemlist, Mailchimp, or similar platforms.
- Understanding of SEO, PPC, social media marketing, and content marketing.
- Experience in international/B2B client outreach will be an advantage.

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

- Paid sick time
- Paid time off

Work Location: In person

📌 SAAS Marketing & Partnership Executive (India)
🏢 Growzify Digital
📍 India