Content Strategist & Copywriter

Location: Hybrid – Safidon, Haryana
Experience: 2–4 Years
Qualification: Bachelor’s degree in Marketing, Mass Communication, Journalism, or a related field
Employment Type: Full-Time

About the Role :

We are looking for a creative and strategic Content Strategist & Copywriter who can turn ideas, insights, and brand objectives into compelling content that connects with consumers.

The ideal candidate will have strong copywriting and content strategy skills, a sharp understanding of brand communication, and the ability to create engaging content across digital and offline touchpoints. The role will work closely with the marketing and creative teams to develop communication that strengthens brand positioning and drives customer engagement.

This is a hybrid role, with regular travel to the Head Office in Safidon, Haryana.

Key Responsibilities

- Develop compelling and engaging content for websites, brochures, company literature, and marketing materials.
- Create clear, persuasive, and consumer-focused brand communication across multiple customer touchpoints.
- Write, edit, and optimize website content, including product pages, landing pages, blogs, and corporate pages.
- Develop impactful copy for marketing campaigns, promotional activities, launches, and brand initiatives.
- Maintain consistency in brand messaging, tone of voice, and communication style across platforms.
- Research industry trends, competitor activities, consumer behavior, and market insights to strengthen content and communication strategies.
- Plan and manage content calendars in coordination with the marketing team.
- Develop campaign messaging and content themes aligned with brand objectives.
- Collaborate with marketing, creative, design, and other internal teams to deliver high-quality content.
- Ensure all content is accurate, engaging, grammatically correct, and aligned with brand guidelines.




- Translate business objectives and complex ideas into simple, relevant, and easy-to-understand communication.
- Continuously identify opportunities to improve content quality, engagement, and brand storytelling.

Required Skills

- Strong copywriting and content strategy skills.
- Excellent command of English and Hindi, with the ability to simplify complex ideas.
- Strong understanding of branding and consumer behavior.
- Good understanding of digital marketing and website content development.
- Excellent writing, editing, proofreading, and communication skills.
- Ability to adapt writing style across different audiences, formats, and platforms.
- Robust research skills and attention to detail.
- Creative thinker with the ability to develop fresh content ideas and campaign concepts.
- Ability to work collaboratively in a fast-paced marketing environment.

Qualification & Experience

- Bachelor’s degree in Marketing, Mass Communication, Journalism, English, or a related field.
- 2–4 years of relevant experience as a Content Strategist, Copywriter, Content Writer, Brand Copywriter, or similar role.
- Experience working with consumer-facing brands, FMCG, food, retail, lifestyle, or D2C businesses will be an added advantage.
- Candidates should have a strong portfolio demonstrating their copywriting, content strategy, and brand communication capabilities.

Why Join Us?

- Work on diverse brand and marketing communication initiatives.
- Opportunity to shape and strengthen brand voice and storytelling.
- Collaborate with marketing and creative teams on high-impact campaigns.
- Hybrid working model with exposure to business and brand strategy.
- Opportunity for professional growth and creative ownership.

If you are someone who loves words, understands consumers, and can turn business ideas into powerful brand stories, we would love to hear from you.

Contact : [email protected]

Pay: ₹50,000.00 - ₹75,000.00 per month

Work Location: Hybrid remote in Safidon, Haryana

📌 Content Strategist & Copywriter (Safidon)
🏢 Skylark Group
📍 Safidon