Job DescriptionDigital Media Planning - Senior Manager (Immediate Joiners Preferred)
nSeniority Level: Senior Level (5-8 Years)
nPosition Summary
nYou'll need to have a thorough knowledge of the media marketplace, opportunities available and build constructive relationships with key media owners where relevant using an innovative approach: in use of media, exploration of new forms of communication, research, presentation techniques.
nKey Responsibilities
nClient Relationship Management
n• Serve as the strategic partner and primary point of contact for senior client stakeholders
n• Deeply understand client businesses and proactively offer strategic media solutions aligned with their growth goals
n• Build and nurture long-term client relationships rooted in trust, performance, and value delivery
n• Translate business challenges into innovative and actionable media plans
nBusiness Growth & Innovation
n• Identify and pursue upsell and cross-sell opportunities to expand the agency's scope with existing clients
n• Develop and present new media-led proposals that add value and strengthen client partnerships
n• Collaborate with the leadership team on pitches and business development initiatives
n• Contribute actively to revenue growth and agency profitability
nMedia Strategy & Planning
n• Lead development and implementation of integrated media strategies tailored to client objectives
n• Ensure optimal budget deployment across digital platforms, with a robust focus on branding, performance and efficiency
n• Stay current with evolving media trends, tools, and innovations to guide campaign planning and ideation
n• Drive real-time campaign optimizations, balancing performance and creativity
nCampaign Excellence
n• Oversee execution of end-to-end media planning and buying deliverables
n• Ensure quality and consistency across strategic recommendations, media plans, performance reviews, and post-campaign analyses
n• Guide teams through milestone presentation