Job DescriptionSocial Media ManagernSGA | The Weekend School | Chate Prep Plus | Chate Coaching Classes
nLocation: Goregaon, Mumbai
nWork Mode: On-site
nEmployment Type: Full time
nIndustry: Education, Student Development and EdTech
About the RolenWe are looking for a creative, organised and execution-focused Social Media Manager to manage the digital presence of four education brands:
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- SGA – Sampurna Growth Academy: Holistic education and life-growth platformn
- The Weekend School (TWS): Weekend programmes for leadership, creativity and essential life skillsn
- Chate Prep Plus (CPP): Smart academic preparation, test series, crash courses and online learningn
- Chate Coaching Classes (CCC): Established academic coaching brandn

nThis is not only a posting role. You will be responsible for understanding each brand, planning content, coordinating shoots, creating campaigns, publishing consistently and improving reach, engagement and enquiries.
Key Responsibilities Content Strategy and Planningn
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- Create separate monthly content calendars for all four brands.n
- Understand the different audiences, objectives and communication styles of each brand.n
- Convert programme ideas, student problems, academic topics and founder insights into engaging content.n
- Plan content for Instagram, Facebook, YouTube, LinkedIn and WhatsApp.n
- Maintain the right balance between educational, inspirational, promotional and community-focused content.n

Content Creationn
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- Write captions, hooks, video scripts, carousel content, ad copy and campaign messages.n
- Coordinate and conduct basic photo and video shoots with students, teachers, coaches and team members.n
- Create or coordinate reels, short-form videos, carousels, posters, stories and testimonials.n
- Work with designers and video editors while also being capable of creating quick content independently using Canva and mobile editing tools.n
- Repurpose one idea into multiple formats across di

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