Role Objective:
The Role (Events & Experiences) will be responsible for ideating, conceptualising, curating and executing high-quality events at UB City. The role focuses on strengthening existing event IPs while creating current signature IPs that enhance footfall, engagement and brand positioning.

Key Result Areas (KRA) – Events & Experiences
1. Event Ideation & Conceptualisation
- Ideate, conceptualise, and design high-quality experiential events aligned with UB City’s brand positioning and target audience.
- Develop innovative event formats and engagement ideas to enhance footfall and brand recall.
- Identify trends in lifestyle, luxury, art, culture, fashion, food & entertainment to create relevant and aspirational experiences.

2. IP Management – Existing Properties
- Strategically manage, strengthen, and scale existing UB City event IPs.
- Ensure continuity, consistency, and quality enhancement of legacy events.
- Evaluate performance of ongoing IPs and introduce improvements based on audience insights, feedback, and commercial outcomes.

3.



IP Development – New Properties
- Conceptualise and launch new signature IPs that align with UB City’s vision and commercial objectives.
- Build scalable event properties that can be sustained annually or seasonally.
- Collaborate with brands, artists, designers, and partners to co-create new experiential IPs.

4. Event Planning & Execution
- Own end-to-end planning and execution of events including timelines, budgets, vendors, artists, permissions, and on-ground operations.
- Ensure seamless execution with attention to detail, quality, safety, and guest experience.
- Coordinate with relevant stakeholders for smooth delivery.

5. Budgeting & Commercial Performance
- Prepare and manage event budgets, ensuring cost efficiency and ROI.
- Identify sponsorships, partnerships, and revenue opportunities to offset costs and enhance event profitability.
- Track and report financial performance of events and IPs.

6. Vendor, Partner &

📌 Event Manager (India)
🏢 Prestige Group
📍 India