The role requires an individual who eats, sleep, and breathes culture, news, and trends - and has an expert understanding of how to bring these to life through thumb-stopping social content and campaigns that are truly tailored to each of our social channels. The successful candidate will need to understand the power of community management in building brand relevance, value to followers, and in driving social conversations, and work with our internal team on smart proactive and reactive social listening to execute on this. The right person thrives on cutting-edge social media marketing and is hungry to create social strategies, content, and campaigns that break the mould, surprise, and delight, and drive both online and offline conversations.

A successful candidate must have impeccable attention to detail, be obsessed with innovating and improving our content strategy through testing and reporting and be comfortable with fast-paced marketing and managing shifting priorities. Experience working on social media campaigns for large brands is preferred.

Key Responsibilities:




- Leads on bringing our social strategy to life across all our social handles and focused on building brand relevancy and brand love through agile and cultural social marketing
- Leads on spotlighting Creators that w work with and developing social activations that surprise and delight our followers
- Develop a robust social media strategy to boost following and visibility across various platforms ·
- Develop new case studies, in sync with the internal stakeholders and publish them via different channels
- Email Marketing at scale to both Influencers and clients for topics of their interest
- Driving one on one sessions with Influencers on different topics on social media
- Arranging meetups and meets with influencers, to help build Influencers' relationships in a better way
- Managing the GP Blogs and managing the pipeline of content that has to go live to attract audiences and publishing the same

📌 Brand Strategist (India)
🏢 GoPromoto
📍 India