We’re Hiring: Campaign Manager - Influencer Marketing
Location: Mumbai | Experience: 2-3 Years

About the Role:
We are looking for a results-driven Campaign Manager - Influencer Marketing to plan, execute, and optimise influencer-led campaigns across digital platforms. This is a hands-on, execution-focused role for someone who understands influencer ecosystems end-to-end and can independently manage campaigns from brief to post-campaign reporting.

The ideal candidate brings robust coordination skills, a performance mindset, and the ability to work closely with creators, agencies, and internal teams to deliver measurable outcomes.

Key Responsibilities:
1. Campaign Planning & Execution
- Execute influencer marketing campaigns aligned with brand and campaign objectives.
- Translate briefs into actionable influencer strategies focused on awareness, engagement, and conversions.
- Manage campaign timelines, deliverables, and execution across multiple platforms.

2. Influencer Sourcing & Relationship Management
- Identify, evaluate,



and onboard influencers across platforms such as Instagram, YouTube, X, etc.
- Work with a wide spectrum of creators—from nano and micro influencers to macro and celebrity talent.
- Build and maintain strong working relationships with influencers, talent managers, and agencies.

3. Content Coordination & Quality Control
- Share clear campaign briefs and creative guidelines with influencers.
- Coordinate content creation, approvals, and publishing schedules.
- Ensure all content aligns with brand tone, platform best practices, and campaign goals.

4. Performance Tracking & Reporting
- Track campaign performance using relevant metrics (reach, engagement, CTR, conversions, etc.).
- Analyse data to identify what worked, what didn’t, and optimisation opportunities.
- Prepare post-campaign reports with insights, learnings, and ROI highlights.

5. Cross-Functional Collaboration
- Work closely with internal teams such as Creative, Social Media, and P

📌 Junior Influencer Marketing (Raipur)
🏢 Puretech Digital - A Genesis
📍 Raipur