Job DescriptionPosition Overview
NWe are looking for a driven and relationship-focused Business Development qualified to lead sales and growth initiatives
Nwithin the Cafe segment of the HORECA (Hotel, Restaurant, Cafe) channel. The ideal candidate will have a strong background in B2B sales to cafes, QSRs, or food & beverage outlets, with a proven ability to build partnerships, drive revenue, and expand
Nmarket presence.
nRoles & Responsibilities
N● Identify, prospect, andonboard new cafe, QSR, and HORECA clients within the assigned territory
N● Build and maintain strong relationships with cafe owners, chains, franchise operators, and procurement teams
N● Achieve monthly, quarterly, and annual sales targets for the cafe segment
N● Develop and execute territory-wise business development plans to grow market share
N● Conduct regular client visits, product demonstrations, and negotiations
N● Manage the complete sales cycle — lead generation, pitching, negotiation, closing, and after-sales support




N● Coordinate with supply chain/operations teams to ensure timely order fulfillment and service delivery
N● Monitor competitor activity, market trends, and pricing within the cafe/HORECA space
N● Maintain accurate records of client interactions, sales pipeline, and forecasts (CRM/Excel)
N● Collaborate with marketing teams for promotional activities, trade schemes, and visibility drives
N● Ensure high levels of customer satisfaction and repeat business through consistent engagement
NRequired Skills & Experience
N● 3–5 years of proven experience in cafe sales / HORECA / B2B field sales
N● Strong existing networkwithin cafes, coffee chains, restaurants, or food service outlets is a plus
N● Excellent communication, negotiation, and relationship-building skills
N● Self-motivated with a target-driven approach and strong ownership mindset
N● Ability to travel extensively within the assigned territory
N● Proficiency in MS Office/Excel;
CRM

📌 Business Development Executive (Ahmedabad)
🏢 ILEM JAPAN
📍 Ahmedabad