Job Description

Position Summary

This position is responsible for driving sales performance by managing sales, retail execution, operations and key relationships at Wholesaler(s) in an assigned geographic area. The incumbent partners with an area General Manager to set priorities and execute the business plan for a high priority sales territory.

Responsibilities

Wholesaler Management

Manage and direct a group of Wholesalers including execution of Constellation’s Retail Vision, and Wholesaler Standards and Practices.
Direct and implement training and development initiatives for Wholesalers under management.
Supervise and monitor the allocation and use of all point-of-sale materials in accordance with budgeting and account/market objectives.
Provides support and follow through for the National and key Regional On-Premise accounts (e.g. program execution including closing mandated distribution gaps).

Sales Planning

Develop plans and goals for all National Sales Priorities including volume, distribution and seasonal applications for each Wholesaler.




Conduct annual planning meetings with Wholesalers to develop yearly Constellation goals for Volume, Distribution and Investment.
Conduct monthly business reviews with Wholesaler management to align on upcoming programs, incentives, local events, and near term opportunities.
Identify market specific business development opportunities to grow Constellation share.
In partnership with the area General Manager (GM) complete ABP/Trimester planning meetings at key Wholesalers that activate all National Sales Priorities including volume, distribution and CTF (Constellation Tactical Fund).

Trimester Planning

Develop Trimester plans in partnership with the area GM.
Develop mutually agreed upon volume and distribution goals for Wholesalers under management.
Determine programming, CTF and Wholesaler Tactical expenditure levels.

Pricing

Identify market pricing opportunities and make recommendations including objectives for any

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