Core Responsibilities 1 Market Penetration Lead Generation Conduct daily market visits to identify engage and activate current architecture and interior design firms Build and nurture a pipeline of ongoing and upcoming residential commercial and hospitality projects Generate qualified leads through direct architect outreach referrals site visits and networking events 2 Architect Engagement Strategy Drive end-to-end relationship development from first interaction to becoming a preferred surfaces partner Understand architects project pipelines client personas and material preferences to position relevant collections Ensure regular value-added engagement with architect studios through product updates mock-ups and presentations 3 Business Development Through Specification Convert architectural presentations into hard specifications and ensure they translate into purchase orders via dealers or direct channels Actively follow up with clients and channel partners to track specification-to-order movement and remove friction in decision cycles Maintain records of all live leads project specs and architect feedback in CRM systems 4 Presentation Product Demonstration Deliver business-driven presentations positioning surface solutions as high- ROI design-enhancing and technically superior Use the Mercantile Toolkit to drive decisions on the spot Present product value from a business lens faster approvals easy customization better aesthetics and brand differentiation

📌 Business Development Manager-noida (Uttar Pradesh)
🏢 CIEL HR
📍 Uttar Pradesh